Taiwan

Taiwan

In 2021, YMT (Taiwan) launched Kids Bike lessons as a key Corporate Social Responsibility (CSR) initiative aimed at promoting traffic safety awareness among children from an early age. Drawing on the proven Kids Bike lesson model implemented in Japan, the program provides a safe and educational environment where parents and children can learn together, reinforcing the importance of traffic safety within families and local communities.

In 2025, the program was conducted 12 times, engaging more than 200 parents and children. By collaborating with other YMT-led community activities, the Kids Bike lessons not only expanded their social reach but also strengthened Yamaha’s role as a responsible corporate citizen committed to the well-being of future generations. Looking ahead, YMT plans to further expand the scope and scale of this initiative in 2026, with the aim of reaching a broader audience and making a sustained contribution to traffic safety education and community development in Taiwan. of the activity in 2026.