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Preserving Biodiversity and Sustainable Use

Introducing activities aimed at preserving biodiversity

Outline of Yamaha Motor’s Main Biodiversity Initiatives


We recognize the importance of preserving biodiversity and other issues related to sustainability, and also that addressing these issues can lead to opportunities for growth.

Yamaha Motor has always attempted to harmonize all of its corporate activities with the global environment, through initiatives including technological innovation in smaller, more environmentally friendly engines, the creation of products such as electrically power assisted bicycles and electric motorcycles that use smart power technologies, and research and development of next-generation power sources.

We have therefore formulated the “Outline of Yamaha Motor’s Main Biodiversity Initiatives” to build on these programs as we address biodiversity.



We will address biodiversity independently, systematically and continuously, based on our corporate philosophy, the Yamaha Motor Group Basic CSR Policy, and the Environmental Plan 2020, from the perspectives of “diversity of ecosystems, biological species, and genes,” “activities that supplement the benefits of nature,” and “minimizing the impact created.”Declaration

  • Contribute with intellectual technologies that respect the earth

    We are deeply aware of the significant benefits of nature on our product fields, and aim to use technology to preserve biodiversity.

  • Pursue activities that are in harmony with the earth’s environment

    We will continue to systematically address biodiversity by cultivating an ecological mindset and taking greater initiative.

    Where biodiversity is threatened, we will promote activities at a global level that protect and foster nature in harmony with the earth’s environment.

  • Make strides in environmental communication and information disclosure

    We will cooperate and work together with broad segments of society in our activities to address biodiversity, and strive to disclose information as appropriate.

Preserving Biodiversity

We are systematically and continuously implementing independent activities in line with the Outline of Yamaha Motor’s Main Biodiversity Initiatives by preserving biodiversity and promoting sustainable use in our business activities and local communities.

Protecting Rare Plant Species at the Yamaha Motor Kikukawa Test Course

Yamaha Motor is maintaining wildlife diversity and preserving the environment through measures such as protecting areas of existing vegetation and planting trees around the perimeter of the Kikukawa Test Course in Shizuoka Prefecture. In 2008, before the start of construction, the Company conducted a one-year environmental assessment of the site and surrounding area. When the course commenced operations in 2013, we simultaneously began initiatives to preserve rare plant species. Initially, the number of plants declined, but as a result of monthly preservation activities, the number of certain species of plants (Bletilla striata and Penthorum chinense) recovered to an increase in 2016, the third year of the project.

The number of Penthorum chinense began to increase after the third transplanting in July 2016 (Biodegradable tape is used for marking)
Penthorum chinense turning brown
in October 2010
Cymbidium lancifolium that has managed to survive in a grove on a course in November 2016
Bletilla striata blooming in purple in a valley next to a course in May 2016
Cephalanthera falcata sprouting on a ridge on a course in April 2016
Healthy Calanthe discolor in a grove on a
course in May 2016

Since 1991, the Yamaha Motor Group has held a beach cleanup and baby loggerhead sea turtle observation tour at Nakatajima Sand Dunes (in the southern part of Hamamatsu, Shizuoka Prefecture), where endangered loggerhead sea turtles come to lay their eggs. To date, a total of 11,700 employees, their families and friends have participated.

In 2016, there were a total of 120 employees and 400 employees along with their families and friends, who volunteered in the loggerhead turtle cleanup campaign held in May and the beach cleanup and baby loggerhead sea turtle observation tour held in September, respectively.

The 27th Loggerhead Turtle Cleanup Campaign

The Yamaha Motor Group participates in a beach cleanup before endangered loggerhead sea turtles lay their eggs.

In addition, since 2015 we have been working with the Coastal Control Division, Public Works Office of the Shizuoka Prefectural Government to remove alien plant species for protection of the endangered riverside tiger beetle.

Reception desk
Beach cleanup activities

Removing Alien Plant Species

Guidance from Coastal Control Division, Public Works Office of the Shizuoka Prefectural Government
Removing alien plant species

Baby Turtle Observation Tour and “Sustainable Beach” Project

In 2016, a total of 400 Yamaha Motor Group and Yamaha Corporation employees, their families, and friends participated in this activity, which marked its 26th year.

As in previous years, there were three groups of volunteers with different tasks: beach cleanup, collection of trash for sand dunes recovery, and the removal of alien plant species.

The removal of alien plant species involved the removing of Oenothera laciniata in May, followed by Diodia teres that bloom in July and August, in cooperation with the Coastal Control Division, Public Works Office of the Shizuoka Prefectural Government.

Yamaha Corporation and Yamaha Motor Company reception desks
Beach cleanup activities

1. Sand dunes recovery work

Preserving the beach to protect
loggerhead sea turtles
Sand-filled cloth bags prevent sand
from washing and blowing away

2. Removing alien plant species

Removing Diodia teres
Removed 60kg of Diodia teres

Marine Cleanup Activities at Lake Hamana

We deployed our products to conduct marine cleanup activities at Lake Hamana (for the seventh time in May and the eighth time in October), with the aim of protecting the lake’s natural beauty. During 2016, a total of 213 employees, mainly from Marine Business Operations, used personal watercraft and boats to collect roughly 560 kilograms of trash that had washed onto the shore. This activity has taken place twice yearly since 2013, with a total of 667 employees collecting 1,717 kilograms of trash.

Matsumigaura, October 2016
Working together to collect trash
Picking up trash along the shoreline
Unloading trash at the marina

Reforestation Activities in Spring and Fall 2016

With the aim of creating a beautiful bamboo forest, we have begun reforestation activities (in the spring and fall) in a bamboo grove that has been neglected and become overgrown on hilly land next to the Yamaha Marina Hamana-ko and facing the lake.

Spring 2016
Removing dead bamboo
Building bamboo stairs
A nature talk during lunch break

Cleanup Activity (Thailand)

178 volunteers from Group companies in Thailand participated in a park cleanup.

Taking a group photo
Team working
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