New Organizational Reforms and Personnel Changes at Yamaha Motor
December 23, 2021
IWATA, December 23, 2021—At today's Board of Directors Meeting, Yamaha Motor Co., Ltd. (Tokyo: 7272) resolved to implement the following organizational reforms and personnel changes, effective, January 1, 2022.
Organizational Reforms (effective January 1, 2022)
1.Creative Center
The Creative Center will be reorganized with the aim of strengthening value creation functions and organizational control in areas of new business.
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- In terms of strengthening value creation function in new areas of business, the new Frontier Design Division will be established.
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- In order to strengthen organizational control, the Corporate Design Division will be integrated into the Planning Design Division.
2.Technical Research & Development Center
The Technical Research & Development Center will be reorganized for the purpose of creating, expanding, and accelerating new technologies and businesses.
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- The new technology development functions of the Research & Development Section, the NPM Section and the EM Technology Section will be integrated to establish the new Technical Development Section. Under this section, the Project Development Division, the Advanced Product Development Division, and the Control System Development Division will be newly established.
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- The mass production development functions (motor, battery design / experimental functions) of the EM Technology Section will be transferred to the Powertrain Unit and the PF Model Unit.
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- The new Business Development Division will be established in the New Venture Business Development & R&D Strategy Section in order to strengthen explore, study, and promotion functions for new businesses.
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- The name of the Manufacturing Technology Planning Division will be changed to the Technology Strategy Division in order to strengthen the planning and promotion systems of company-wide technology strategies.
3.Manufacturing Center
The Manufacturing Center will be reorganized for the purpose of strengthening global manufacturing competitiveness, improving operational efficiency, and strengthening the promotion of carbon neutral initiatives.
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- In order to further develop the company’s global human resources and strengthen our MONOZUKURI manufacturing competitiveness, some functions of the Production Control Division of the Manufacturing Strategy Section, and the Manufacturing Innovation Engineering Division of the Manufacturing Engineering Section have been consolidated, and a Manufacturing Human Resources Strategy Division will be newly established in the Manufacturing Strategy Section.
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- In order to improve operational efficiency and strengthen carbon neutral initiatives through consolidating equipment management operations, the Environment, Facilities & Utility Division of the Manufacturing Strategy Section, and the Maintenance Engineering Division of the Manufacturing Section will be integrated, and the Plant Engineering Division will be newly established in the Manufacturing Engineering Section.
4.Procurement Center
The Strategy Planning Section will be reorganized for the purpose of improving operational efficiency and speed.
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- The Procurement Control Division and the Production & Procurement Strategy Division will be integrated into the new Procurement Planning Division in order to unify overlapping operations and improve the speed of operations.
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- In order to unify the parts procurement and supplier strategies, some functions of the Procurement Strategy Division will be transferred to the Procurement Promotion Division and the Procurement Engineering Division of the Procurement Section.
5.Powertrain Unit
The Powertrain Unit will be reorganized for the purpose of strengthening product competitiveness and mass production development.
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- In order to promote carbon neutrality and further improve the value provided to our customers, the Powertrain Planning Section and the Powertrain Development Section will be reorganized, and the Powertrain Advanced Planning & Development Section will be newly established. Under this umbrella, the Advanced Planning & Development Division for advanced development and resource management, and the PT Leading Development Division for technology strategy formulation, new powertrain platform development, and MBSE/MBD implementation, will be newly established.
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- In order to develop technical human resources and improve operational efficiency, the mass production development functions of the Powertrain Planning Section and the Powertrain Development Section will be consolidated, and the Product Development Section will be newly established. Under this umbrella, the 1st PT Design & Development Division and the 1st PT Experiment & Development Division that work with streets, scooters, and electric powertrain applications, and the 2nd PT Design & Development Division and 2nd PT Experiment & Development Division that work with Motorcycle and Recreational Vehicle powertrains, and in technology cross-over of the entire powertrain will be newly established.
In addition, in order to expand the development of company-wide EV products, the mass production development functions (motor, battery design and experimental functions) of the EM Technology Section in the Technical Research & Development Center will be transferred to the 1st PT Design & Development Division and the 1st PT Experimental & Development Division.
6.Land Mobility Business Operations
The Land Mobility Business Operations will be reorganized with the aim of strengthening MC business and expanding SPV business.
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- In order to promote the overall strategy and planning of the MC and SPV businesses, the name of the Total Strategy Section of the Motorcycle Business Unit will be changed to the Land Mobility Total Strategy Section, operating directly under the Land Mobility Business Operations headquarters.
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- In order to further expand our electrically power assisted bicycles business, the Development Division of the Smart Power Vehicle Business Unit will be divided into the 1st Development Division for component development, and the 2nd Development Division for vehicle development and technical planning.
7.Solution Business Operations
■ The Robotics Business Unit will be reorganized by function with the aim of maximizing the synergistic effects of Surface Mount Technology, Factory Automation, and semiconductor post manufacturing
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- The SMT Product Engineering Division, the Development Division of the Factory Automation Section, and the Advanced Engineering Division will be consolidated, and will be newly established as the Engineering Section. Under this, the SMT Product Engineering Division, the FA Product Engineering Division, and the Advanced Engineering Division will be established.
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- The Domestic Sales & Marketing Division, the Overseas Sales & Marketing Division of the Surface Mount Technology Section, and the Sales & Marketing Division of the Factory Automation Section will be consolidated and will be newly established as the Sales & Marketing Section. Under this umbrella, the SMT Domestic Sales & Marketing Division, SMT Overseas Sales & Marketing Division, and FA Sales & Marketing Division will be established.
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- In order to optimize production activities by agile production and procurement planning, some functions of the Product Division of the Manufacturing Section will be transferred to the Procurement Division and will be renamed as the Production & Procurement Strategy Division.
■ The Unmanned System Business Development Section will be reorganized with the aim of promoting business growth through functional integration and independence
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- In order to consolidate new business development functions, the aviation business of the Business Development Division, some functions of the Marketing Division, and the Business Promotion Division will be integrated and renamed inclusively as the Planning Division.
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- In order to continue activities based on growth strategies, the forest surveying business of the Business Development Division will be transferred and newly established as the Forestry Management Division.
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- Along with this, the Business Development Division will be dissolved in a developmental manner.
8.Customer Experience Business Unit
The Customer Experience Business Unit will be reorganized for the purpose of improving loyalty in after-sales areas and for providing further customer value.
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- In order to improve the speed of strategy planning and promotional work, and for global expansion purposes, the marketing and sales functions of the Planning & Strategy Division will be transferred, and the new Marketing Division will be established.
Personnel changes (effective, January 1, 2022)
1.Changes in duties of Directors and Executive Officers
(Name) | (New Position) | (Current Position) |
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HIDAKA, Yoshihiro |
President, Chief Executive Officer and Representative Director | President, Chief Executive Officer and Representative Director, in charge of Human Resources & General Affairs, Corporate Planning & Finance, IT, Digital Technology, Creative, Marine |
WATANABE, Katsuaki |
Chairman and Representative Director | Executive Vice President and Representative Director, in charge of Quality Assurance, Land Mobility, Market Development and Customer Experience |
YAMAJI, Katsuhito |
Managing Executive Officer and Director | Managing Executive Officer and Director, in charge of Manufacturing, Manufacturing Technology, Procurement, Solution, Power Products |
MARUYAMA, Heiji |
Senior Executive Officer and Director, Chief General Manager of Technical Research & Development Center, in charge of Creative, Research & Development, Powertrain Unit, Vehicle Development |
Senior Executive Officer and Director, Chief General Manager of Technical Research & Development Center, in charge of Powertrain Unit, Vehicle Development |
2.Changes in duties of Executive Officers
(Name) | (New Position) | (Current Position) |
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KUWATA, Kazuhiro |
Senior Executive Officer, Assistant to the President |
Senior Executive Officer, President of Yamaha Motor Corporation, U.S.A. |
MATSUYAMA, Satohiko |
Senior Executive Officer, Chief General Manager of Manufacturing Center, in charge of Manufacturing, Manufacturing Technology, Procurement, Power Products |
Senior Executive Officer, Chief General Manager of Manufacturing Center |
OTANI, Itaru |
Senior Executive Officer, Chief General Manager of Land Mobility Business Operations, and Executive General Manager of Motorcycle Business Unit, Land Mobility Business Operations |
Senior Executive Officer, Chief General Manager of Human Resources & General Affairs Center |
KINOSHITA, Takuya |
Senior Executive Officer, Chief General Manager of Creative Center |
Senior Executive Officer Chief General Manager of Land Mobility Business Operations, and Executive General Manager of Motorcycle Business Unit, Land Mobility Business Operations |
NAGAYA, Akihiro |
Executive Officer, Assistant to the President |
Executive Officer, Chief General Manager of Creative Center |
SHITARA, Motofumi |
Executive Officer, in charge of Human Resources & General Affairs, Corporate Planning & Finance, IT, Market Development, Customer Experience |
Executive Officer, Managing Director of Yamaha Motor India Pvt. Ltd., and Managing Director of India Yamaha Motor Pvt. Ltd., and Managing Director of Yamaha Motor India Sales Pvt. Ltd. |
NOZUE, Toshihiro |
Executive Officer, Chief General Manager of Powertrain Unit |
Executive Officer, Chief General Manager of Powertrain Unit, and Senior General Manager of Powertrain Planning Section, Powertrain Unit |
UEDA, Koutarou |
Executive Officer, Deputy Chief General Manager of Manufacturing Center |
Executive Officer, Deputy Chief General Manager of Manufacturing Center, and Senior General Manager of Manufacturing Section, Manufacturing Center |
CHIHANA, Eishin |
Executive Officer, Managing Director of Yamaha Motor India Pvt. Ltd., and Managing Director of India Yamaha Motor Pvt. Ltd., and Managing Director of Yamaha Motor India Sales Pvt. Ltd. |
Executive Officer, Deputy Chief General Manager of Land Mobility Business Operations, and Senior General Manager of 3S Southeast & East Asia Section, Motorcycle Business Unit, Land Mobility Business Operations, and Senior General Manager of 3S Advanced Countries Section, Motorcycle Business Unit, Land Mobility Business Operations and Managing Director of Yamaha Motor Asia Pte. Ltd. |
YOKOMIZO, Shin |
Executive Officer, Deputy Chief General Manager of Land Mobility Business Operations, and Senior General Manager of Global Branding Section, Motorcycle Business Unit, Land Mobility Business Operations |
Executive Officer, Deputy Chief General Manager of PF Model Unit, and Senior General Manager of PF Model Development Section, PF Model Unit |
3. Change in duties of Deputy Executive Officers
(Name) | (New Position) | (Current Position) |
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Michael Chrzanowski |
Deputy Executive Officer, President of Yamaha Motor Corporation, U.S.A. |
Deputy Executive Officer, Senior Vice President of Yamaha Motor Corporation, U.S.A. |
4. Change in duties of Fellows
(Name) | (New Position) | (Current Position) |
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INAMI, Junichi |
Fellow, in charge of new energy area, Technical Research & Development Center |
Fellow, Senior General Manager of EM Technology Section, Technical Research & Development Center, and General Manager of EM Strategy Division, EM Technology Section, Technical Research & Development Center |
5. Changes in duties of Chief General Managers, Executive General Managers, Senior General Managers
(Name) | (New Position) | (Current Position) |
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HASHIMOTO, Mitsuru |
Chief General Manager of Human Resources & General Affairs Center | President and Representative Director of Yamaha Motor Biz Partner Co., Ltd. |
KOMATSU, Kenji |
Deputy Chief General Manager of Technical Research & Development Center | Senior General Manager of Automotive Development Section, Technical Research & Development Center |
OKAMOTO, Naoki |
Senior General Manager of Technical Development Section, Technical Research & Development Center | Senior General Manager of NPM Section, Technical Research & Development Center, and General Manager of PM Advanced Development Division, NPM Section, Technical Research & Development Center |
HARA, Takashi |
Senior General Manager of Automotive Development Section, Technical Research & Development Center, and General Manager of Engineering Division 2, Automotive Development Section, Technical Research & Development Center |
General Manager of Engineering Division 2, Automotive Development Section, Technical Research & Development Center |
GO, Masahiro |
Senior General Manager of Manufacturing Section, Manufacturing Center | General Manager of Body Manufacturing Division, Manufacturing Section, Manufacturing Center |
NAKAJIMA, Akitoshi |
Senior General Manager of Powertrain Advanced Planning & Development Section, Powertrain Unit | General Manager of 3rd PT Development Division, Powertrain Development Section, Powertrain Unit |
KAMINOKADO, Hiroyuki |
Senior General Manager of Product Development Section, Powertrain Unit |
Senior General Manager of Powertrain Development Section, Powertrain Unit |
TAKEDA, Yuichi |
Senior General Manager of PF Model Development Section, PF Model Unit | General Manager of PF Strategy Division, PF Model Development Section, PF Model Unit |
HIGUCHI, Takeshi |
Senior General Manager of Land Mobility Total Strategy Section, Land Mobility Business Operations | Senior General Manager of Global Branding Section, Motorcycle Business Unit, Land Mobility Business Operations |
SETOGAWA, Hiroshi |
Senior General Manager of 3S Southeast & East Asia Section, Motorcycle Business Unit, Land Mobility Business Operations, and Senior General Manager of 3S Emerging Countries Section, Motorcycle Business Unit, Land Mobility Business Operations, and Managing Director of Yamaha Motor Asia Pte. Ltd. |
Senior General Manager of 3S Emerging Countries Section, Motorcycle Business Unit, Land Mobility Business Operations |
DOI, Yuki |
Senior General Manager of 3S Advanced Countries Section, Motorcycle Business Unit, Land Mobility Business Operations | President of Yamaha Motor de Mexico, S.A. de C.V. |
TAKAHASHI, Nobuharu |
Executive General Manager of Smart Power Vehicle Business Unit, Land Mobility Business Operations | President of Yamaha Motor Asian Center Co., Ltd., and President of PT. Yamaha Motor R&D Indonesia |
KOBAYASHI, Kazuhiro |
Senior General Manager of Engineering Section, Robotics Business Unit, Solution Business Operations, and General Manager of Advanced Engineering Division, Engineering Section, Robotics Business Unit, Solution Business Operations |
General Manager of Advanced Engineering Division, Robotics Business Unit, Solution Business Operations |
ARIMOTO, Ichiro |
Senior General Manager of Sales & Marketing Section, Robotics Business Unit, Solution Business Operations, and General Manager of SMT Overseas Sales & Marketing Division, Sales & Marketing Section, Robotics Business Unit, Solution Business Operations |
General Manager of Overseas Sales & Marketing Division, Surface Mount Technology Section, Robotics Business unit, Solution Business Operations |
KURAISHI, Akira |
Senior General Manager of Unmanned System Business Development Section, Solution Business Operations, and General Manager of Planning Division, Unmanned System Business Development Section, Solution Business Operations |
Senior General Manager of Unmanned System Business Development Section, Solution Business Operations, and General Manager of Business Promotion Division, Unmanned System Business Development Section, Solution Business Operations |
6. Changes in duties of General Managers
(Name) | (New Position) | (Current Position) |
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MAKINO, Keiichiro |
General Manager of Human Resources Strategy Division, Human Resources & General Affairs Center | Manager of Human Resources Planning Group, Human Resources Strategy Division, Human Resources & General Affairs Center |
SUITA, Yoshikazu |
General Manager of Frontier Design Division, Creative Center | Group Manager of Integrated Strategy Group, Total Strategy Section, Motorcycle Business Unit, Land Mobility Business Operations |
SUZUKI, Hiroshi |
General Manager of Product Design Division, Creative Center | Senior Manager of Creative Center |
TANAKA, Nobuaki |
General Manager of Planning Design Division, Creative Center | Group Manager of Strategy Group, Corporate Design Division, Creative Center |
JINNO, Hirofumi |
General Manager of Technology Strategy Division, New Venture Business Development & R&D Strategy Section, Technical Research & Development Center |
General Manager of Technology Planning Division, New Venture Business Development & R&D Strategy Section, Technical Research & Development Center |
WATANABE, Takahiro |
General Manager of New Business Development Division, New Venture Business Development & R&D Strategy Section, Technical Research & Development Center | General Manager of Field and Service Robotics Development Division, Research & Development Section, Technical Research & Development Center |
OODACHI, Yasuhiro |
General Manager of Project Development Division, Technical Development Section, Technical Research & Development Center | Group Manager of Vehicle Development Group, PM Advanced Development Division, NPM Section, Technical Research & Development Center |
CHIBA, Akihiro |
General Manager of Advanced Product Development Division, Technical Development Section, Technical Research & Development Center |
Group Manager of NVR Group, Fundamental Technology Research Division, Research & Development Section, Technical Research & Development Center |
MATSUYAMA, Kimihisa |
General Manager of Control System Development Division, Technical Development Section, Technical Research & Development Center |
Group Manager of Advanced Powertrain & Vehicle Group, Advanced System Development Division, Research & Development Section, Technical Research & Development Center |
WATANABE, Shirou |
General Manager of MBSE Planning Division, Digital Development Section, Technical Research & Development Center | Group Manager of MBSE Implementation Group, MBSE Planning Division, Digital Development Section, Technical Research & Development Center |
KAWAI, Tamami |
General Manager of Manufacturing Human Resources Strategy Division, Manufacturing Strategy Section, Manufacturing Center | General Manager of Human Resources Strategy Division, Human Resources & General Affairs Center |
MIZUTANI, Takeshi |
General Manager of Body Manufacturing Division, Manufacturing Section, Manufacturing Center | Manager of Planning Group, Production Control Division, Manufacturing Strategy Section, Manufacturing Center |
MUNEMORI, Yasuhiro |
General Manager of Plant Engineering Division, Manufacturing Engineering Section, Manufacturing Center | General Manager of Environment, Facilities & Utility Division, Manufacturing Strategy Section, Manufacturing Center, and General Manager of Maintenance Engineering Division, Manufacturing Section, Manufacturing Center |
NISHIWAKI, Naotoku |
General Manager of Manufacturing Innovation Engineering Division, Manufacturing Engineering Section, Manufacturing Center | Department Manager of Production Department 4, Iwata 3rd Manufacturing Division, Manufacturing Section, Manufacturing Center |
HAYANO, Shinichi |
General Manager of Procurement Planning Division, Strategy Planning Section, Procurement Center | General Manager of Procurement Control Division, Strategy Planning Section, Procurement Center |
HASHIMOTO, Masayuki |
General Manager of Procurement Engineering Division, Procurement Section, Procurement Center | General Manager of Procurement Strategy Division, Strategy Planning Section, Procurement Center |
MUROTANI, Teiichi |
General Manager of Advanced Planning & Development Division, Powertrain Advanced Planning & Development Section, Powertrain Unit and General Manager of Manufacturing Technology Planning Division, Manufacturing Technology Center |
General Manager of Planning Division, Powertrain Planning Section, Powertrain Unit, and General Manager of Manufacturing Technology Planning Division, Manufacturing Technology Center |
HANANO, Takuya |
General Manager of PT Leading Development Division, Powertrain Advanced Planning & Development Section, Powertrain Unit | General Manager of Component Development Division, Powertrain Planning Section, Powertrain Unit, |
GOTANDA, Takehiko |
General Manager of 1st PT Design & Development Division, Product Development Section, Powertrain Unit | General Manager of 1st PT Development Division, Powertrain Development Section, Powertrain Unit |
HIRATSUKA, Akira |
General Manager of 1st PT Experiment & Development Division, Product Development Section, Powertrain Unit | Group Manager of FI Calibration Group, Combustion System Development Division, Powertrain Development Section, Powertrain Unit |
YOSHIDA, Yasutaka |
General Manager of 2nd PT Design & Development Division, Product Development Section, Powertrain Unit | Group Manager of MC Design Group, 2nd PT Development Division, Powertrain Development Section, Powertrain Unit |
SAKURAI, Taisuke |
General Manager of 2nd PT Experiment & Development Division, Product Development Section, Powertrain Unit | General Manager of Combustion System Development Division, Powertrain Development Section, Powertrain Unit |
TAKI, Atsushi |
General Manager of PF Strategy Division, PF Model Development Section, PF Model Unit | Group Manager of PF Strategy Group, PF Strategy Division, PF Model Development Section, PF Model Unit |
MORI, Shuichi |
General Manager of Sports Vehicle Development Division, PF Model Development Section, PF Model Unit | General Manager of Commuter Vehicle Development Division, PF Model Development Section, PF Model Unit |
TOYOSATO, Tetsuo |
General Manager of Commuter Vehicle Development Division, PF Model Development Section, PF Model Unit | Group Manager of HMI Group, Functional Module Development Division, PF Model Development Section, PF Model Unit |
MIYAKOZAWA, Ooki |
General Manager of PF Planning Division, PF Model Development Section, PF Model Unit, and General Manager of Testing Planning Division, PF Model Development Section, PF Model Unit |
General Manager of PF Planning Division, PF Model Development Section, PF Model Unit |
ONO, Tetsu |
General Manager of Motor Sports Strategy Division, Motor Sports Section, PF Model Unit | Group Manager of Export Operation Group, Global Branding Section, Motorcycle Business Unit, Land Mobility Business Operations |
SUMI, Takahiro |
General Manager of Motor Sports Development Division, Motor Sports Section, PF Model Unit | Manager of Motor Sports Development Division, Motor Sports Section, PF Model Unit |
NOZAWA, Shinjiro |
General Manager of 1st Development Division, Smart Power Vehicle Business Unit, Land Mobility Business Operations | Group Manager of 2nd Group, Development Division, Smart Power Vehicle Business Unit, Land Mobility Business Operations |
NISHIYAMA, Motokuni |
General Manager of 2nd Development Division, Smart Power Vehicle Business Unit, Land Mobility Business Operations | General Manager of Development Division, Smart Power Vehicle Business Unit, Land Mobility Business Operations |
TATEISHI, Kaoru |
General Manager of Business Development Division, Planning Section, Marine Business Operations | Group Manager of Business Strategy Group, Corporate Planning Division, Corporate Planning & Finance Center, |
NAKATSU, Naoshige |
General Manager of Pool Sales Division, FRP Business Development Section, Marine Business Operations | Tokyo Sales Office Manager, of Pool Sales Division, FRP Business Development Section, Marine Business Operations |
SHIBATA, Mitsuharu |
General Manager of Production Division, FRP Business Development Section, Marine Business Operations | Group Manager of Production Group, Production Division, FRP Business Development Section, Marine Business Operations |
IMADA, Masahiro |
General Manager of SMT Product Engineering Division, Engineering Section, Robotics Business Unit, Solution Business Operations | General Manager of Product Engineering Division, Surface Mount Technology Section, Robotics Business Unit, Solution Business Operations |
YAMAZUMI, Koji |
General Manager of FA Product Engineering Division, Engineering Section, Robotics Business Unit, Solution Business Operations | Group Manager of Inspection Machine Group, Product Engineering Division, Surface Mount Technology Section, Robotics Business Unit, Solution Business Operations |
FUJIWARA, Hideki |
General Manager of SMT Domestic Sales & Marketing Division, Sales & Marketing Section, Robotics Business Unit, Solution Business Operations | General Manager of Domestic Sales & Marketing Division, Surface Mount Technology Section, Robotics Business Unit, Solution Business Operations |
FUKUKAWA, Yoshiaki |
General Manager of FA Sales & Marketing Division, Sales & Marketing Section, Robotics Business Unit, Solution Business Operations | General Manager of Sales & Marketing Division, Factory Automation Section, Robotics Business Unit, Solution Business Operations |
TAKAGI, Katsuyuki |
General Manager of Quality Assurance Division, Robotics Business Unit, Solution Business Operations | Group Manager of Mechatronics Development Group, Engineering Division, Factory Automation Section, Robotics Business Unit, Solution Business Operations |
KAWAI, Toru |
General Manager of Production Division, Manufacturing Section, Robotics Business Unit, Solution Business Operations | General Manager of Quality Assurance Division, Robotics Business Unit, Solution Business Operations |
YAMADA, Masaki |
General Manager of Production & Procurement Strategy Division, Manufacturing Section, Robotics Business Unit, Solution Business Operations | General Manager of Engineering Division, Factory Automation Section, Robotics Business Unit, Solution Business Operations |
KATOU, Kaoru |
General Manager of Forestry Management Division, Unmanned System Business Development Section, Solution Business Operations | General Manager of Business Development Division, Unmanned System Business Development Section, Solution Business Operations |
OTA, Seiji |
General Manager of Planning & Strategy Division, Customer Experience Business Unit, and General Manager of Marketing Division, Customer Experience Business Unit |
General Manager of Planning & Strategy Division, Customer Experience Business Unit |
7. Personnel Changes at Group Companies
(Name) | (New Position) | (Current Position) |
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TAKAHASHI, Ai |
President and Representative Director of Yamaha Motor Biz Partner Co., Ltd. |
President and Representative Director of Yamaha Motor MIRAI Co., Ltd. |
MIZUGUCHI, Hiroshi |
President and Representative Director of Yamaha Motor MIRAI Co., Ltd. | Yamaha Motor Biz Partner Co., Ltd. |
Stephen Donnell |
President of Yamaha Golf-Car Company | Yamaha Golf-Car Company |
HAMA, Akiko |
President of Yamaha Motor de Mexico, S.A. de C.V. | Yamaha Motor de Mexico, S.A. de C.V. |
ONISHI, Keiichi |
CEO and Managing Director of Yamaha Motor Ventures & Laboratory Silicon Valley, Inc. | Manager of Data Analytics Group, Digital Strategy Division, IT Center |
YAMAMOTO, Yoshiaki |
President of Yamaha Motor Asian Center Co., Ltd., and President of PT.Yamaha Motor R&D Indonesia |
General Manager of Sports Vehicle Development Division, PF Model Development Section, PF Model Unit |
ARINISHI, Tatsuya |
President of Yamaha Motor (China) Co., Ltd. | Senior General Manager of Total Strategy Section, Motorcycle Business Unit, Land Mobility Business Operations |
KINOSHITA, Eishi |
President of Jiangsu Linhai Yamaha Motor Co., Ltd. | Jiangsu Linhai Yamaha Motor Co., Ltd. |
Organization of GET (Global Execution Transformation)
(effective January 1, 2022)
8. Personnel Changes of current members
(Organizations) | (Chairperson) | (Co-Chairperson) |
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Human Resources Development |
HASHIMOTO, Mitsuru Chief General Manager of Human Resources & General Affairs Center |
Melanie Tups YMENV |
Abbreviation of Division Names:
・ NPM New Personal Mobility
・ EM Electric Mobility
・ NV New Venture
・ PF Platform
・ MBSE Model Based Systems Engineering
・ MBD Model Based Development
・ PT Powertrain
・ MC Motorcycle
・ RV Recreational Vehicle
・ SPV Smart Power Vehicle
・ LM Land Mobility
・ SMT Surface Mount Technology
・ FA Factory Automation
・ UMS Unmanned System
・ 3S Sales/Service/Spare parts
・ NVR New Value Research
・ PM Personal Mobility
・ APV Advanced Powertrain & Vehicle
・ HMI Human Machine Interface
・ FI fuel injection
・ FRP Fiber Reinforced Plastics
Main businesses of the group companies referenced above;
・Yamaha Motor Corporation, U.S.A.: Import and sales of Yamaha Motor products in the U.S.A
・Yamaha Motor India Pvt. Ltd.: Regional control company in India
・India Yamaha Motor Pvt. Ltd.: Manufacture, export and sales of motorcycles in India
・Yamaha Motor India Sales Pvt.Ltd.:Sales of motorcycles and related parts in India
・Yamaha Motor Asia Pte. Ltd.:Trading of Motorcycle Parts in ASEAN, IT & Finance Services
・Yamaha Motor de Mexico, S.A. de C.V.: Manufacture, import, export and sale of motorcycles, all-terrain vehicles and golf cars, and their parts and accessories in Mexico
・Yamaha Motor Asian Center Co., Ltd.: Development of motorcycles and other products, and promotion of cross-trade and other businesses in Thailand
・PT. Yamaha Motor R&D Indonesia:Development of motorcycles in Indonesia
・Yamaha Golf-Car Company:Sale of Golf car in the U.S.A
・Yamaha Motor Ventures & Laboratory Silicon Valley, Inc.: Theme research and training for new business development, promotion of commercialization, consideration of investment in venture companies, development of new business models, etc.
・Yamaha Motor (China) Co., Ltd.: China Headquarters for Yamaha Motor, in charge of import, export and wholesale of Yamaha Motor products, and export of parts from China
・Yamaha Motor Europe N.V.: Import and sales of Yamaha Motor products in the Netherlands, marketing of Yamaha Motor products in Europe, product development, finance and other businesses
・Yamaha Motor Biz Partner Co., Ltd. : Employee welfare & benefits services for YMC group, Consignment business of Accounting operations and Personnel affairs & labor environment, Business of Temporary Staffing/Outsourcing, Recruitment/Reemployment support/Education
・Yamaha Motor MIRAI Co., Ltd.: Support of social independence, employment promotion, development of their individual potential.