What is a fun form of mobility that gives anyone a chance to easily experience Yamaha’s ideals and sense of aesthetics? In drawing up product proposals, the young design team began by brainstorming the various factors and aspects that accompany the act of moving from one place to another, and then tried a two-pronged approach of minimizing the negative ones while maximizing the positive ones. For example, the negative aspects of operation like a complicated user interface or a difficult control scheme were avoided in favor of more intuitive operation to move around and thus contribute to “ease of use.”
Serious discussion and consideration of ideas—some of which were rather bizarre—finally led the young design team to propose a unique form of mobility unlike any to date. Personal mobility has progressed by building machines and devices that took the place of people’s legs in order to get them where they wanted to go faster and in greater comfort. But the concept this time instead focuses on the hand, seeking to reach out to people in need and aid them not just physically but emotionally as well. Furthermore, it isn’t meant to be ridden; it facilitates mobility by staying close to people, extending a helping hand to those who need support, leading people to where they want to go, or carrying belongings.
The Mobilité’s form has a “once you’ve seen it, you’ll never forget it” level of visual impact. It is also the result of a pursuit to create something that is not only easy to use but also easy to bond with from the standpoint of universal design. The design team had one firm commitment: do not make styling the purpose of the design. The goal was not to include vogue touches simply to inspire pride of ownership or to come up with something cool that looks super-fast. Rather, they sought to create the form directly from the machine’s essential functions so that the user would intuitively know how to use it while also experiencing a feeling of familiarity with the machine.
And so the Mobilité was born as a non-ridable form of mobility based on universal design that shifts the focus from our legs to the hand, featuring an eye-catching form and an all-new function to extend that hand to people in need. The possibilities for the hand’s functionality go beyond only helping support a person’s stability, like forms of assistance for escorting people, carrying belongings or an umbrella and more.
Mobilité’s form and functions are the product of the young Yamaha designers’ unwavering quest to bring mobility closer to countless people—regardless of their age or gender—and thereby make moving from place to place easier and more fun. What’s more, the team gave serious thought and stuck to the unconventional and even eccentric idea that what many people needed were not legs for mobility but a helpful hand, incorporated their own interpretation of the ideals behind universal design, and took their ideas to completion as a concept model. We believe that this very process represents an exceptionally Yamaha-like approach, even for the trial program they were working under.
“Can I give you a hand?”