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Yamaha Motor Revs Your Heart

International Cooperation

OMDO/Videos

Background and history.

OMDO/Videos

OMDO

What is OMDO?

Since the 1960s, Yamaha Motor has used ODA projects and other endeavors to engage in the modernization of the fisheries industry in emerging and developing markets, particularly in Africa. Our efforts include the introduction of outboard motors, FRP fishing boats, and information regarding fishing methods and catch preservation methods. The Overseas Projects Division was established in January 1977 with the aim of providing ongoing cooperation for the development and improvement in welfare of these countries through our businesses. In October 1991, Overseas Market Development Operations (OMDO) was established as a business division. It continues the company's initiatives, guided by the mission of “Challenge & Dedication for Prosperity.”

*Fiber Reinforced Plastic

OMDO is now responsible for Yamaha Motor's operations in over 140 emerging and developing markets in Africa, the Middle East, Central Asia, South Asia, the South Pacific, Central America, and the Caribbean, supplying a wide variety of products and services through local distributors. (As at September 2021)

Through area-based marketing, which takes into account the politics, economics, social condition, culture, traditions, and customs of each country, we ascertain their local issues and needs. We identify feasible areas of business and do business as social action programs, which address social issues in partnership with international society.
The issues and needs in each country change with the times and circumstances, but we have adapted to these changes through business founded on developing products suited to the market, building a service network, training mechanics, teaching correct use/riding techniques, and coordinating with governments, international institutions, and NGOs.

OMDO

Videos

Business foundation

Go Beyond Caravan

GO BEYOND CARAVAN - Supporting Local Fishery (1m44s)

Related info: Safety awareness

Yamaha Riding Academy (YRA)

Moving You - Spreading the word about the "mentality and skills" of safety (11m05s)

Related info: Safety awareness

Yamaha Technical Academy (YTA)

OMDO YTA PROGRAM (YTA SILVER OM ELECTRICAL) (2m07s)

Related info: Training mechanics

Genuine Yamaha Oil

Yamalube - A Liquid Engine Component: The Story for marine engines (for commercial boats) (4m17s)

Related info: Genuine Yamaha Parts & Oil

Fisheries industry modernization

Fisheries industry modernization

Modernizing Fishery in Africa (2m31s)

Related info: Fisheries industry modernization

Outboard Motors

Enduro - Outboard Motors (1m58s)

Related info: Product development

Related info: Fisheries industry modernization

Related info: Products

FRP Technical Assistance Factory

Moving You - Made in Mauritania: An Instructor-trainee Relationship without Borders (27m30s)

Related info: Fisheries industry modernization

Security and rescue

High Speed Boat for coastguards

Yamaha High Speed Boat 1202 (1m37s)

Related info: Security and rescue

Related info: Products

Security activities in wildlands

Moving You - Northern Mongolia's Durable Duo (14m03s)

Related info: Security and rescue

Related info: Products

Clean Water Supply System

YAMAHA CLEAN WATER SUPPLY SYSTEM - Bringing Beautiful Change to People's Lives (3m34s)

Related info: Clean Water Supply Systemnew window

Moving You - Working to Change Water and Lives in Africa (10m59s)

Related info: Clean Water Supply Systemnew window

Moving You - Quenching Thirst, Hand in Hand (14m00s)

Related info: Clean Water Supply Systemnew window

Turning Clean Water into Smiles - YAMAHA Clean Water Supply System (7m42s)

Related info: Clean Water Supply Systemnew window

Yamaha Clean Water Supply System - Flow from preliminary survey to completion of installation (3m10s)

Related info: Clean Water Supply Systemnew window

Social Contribution Activities

Moving You - Donating to an African Dream (11m22s)

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