Mobility Asset Management
This business provides vehicles owned by MSB on a lease basis, supporting the expansion of diverse mobility services. We are working to expand transport options and employment opportunities.
What is MSB’s Mobility Asset Management?
This business provides vehicles owned by MSB on a lease basis to platform companies operating mobility services.
Needs and Challenges: Expanding Mobility Services vs. The Burden of Vehicle Ownership and Management
Our current markets are India and Nigeria.
In these countries, which have huge mobility markets driven by two-wheelers, the roles expected of mobility are diversifying against a backdrop of changes in society and people’s lifestyles.
In response to this growing demand, local platform companies offering a variety of mobility services—such as motorcycle taxis, delivery and rental services—are increasing their presence.
However, in many cases, the burden of owning and managing a large fleet of vehicles becomes a major bottleneck to business expansion.
MSB partners with these companies to support the expansion of mobility services in each market by alleviating the burden of vehicle ownership through leasing.
Business Model: Value Chain
Vehicles + Solutions: Key Features of MSB’s Mobility Asset Management
Comprehensive Support Made Possible
by Our Expertise as a Manufacturer
Ensuring Driver and Customer Safety while Achieving High Operational Efficiency
Maintenance and Safety Training
For Yamaha Motor, whose core business is mobility, the safety and reliability of our customers are fundamental to our operations. At MSB, we utilize Yamaha’s expertise to provide maintenance services and guidance, supporting safe and highly efficient vehicle operations.
Yamaha Motor’s Initiatives
Safety Promotion Initiatives: Yamaha Riding Academy
Initiatives to Promote Maintenance Skills: Yamaha Technical Academy
Providing Optimized Vehicles
for Diverse Needs
A Wide Range of Vehicles Without Restrictions on Brands or Categories
To provide the optimized vehicle for a wide range of needs, we handle a broad range of vehicle categories—including two-, three-, and four-wheelers, ICE vehicles and EVs—without limiting ourselves to the Yamaha brand.
Value Delivered through Our Business
① Expanding transport options that can be flexibly chosen to suit individual needs
We currently have partnerships with over 30 companies (*1).
We are offering a wide range of services, including taxis, delivery services such as online grocery shopping and food delivery (India and Nigeria), motorcycle rentals for personal use, and employee transport services for businesses (India).
We are expanding access to mobility to meet a variety of needs.
(*1 As of April 2026)
② Sustainable job creation
As our mobility services expand, we are continuously creating employment opportunities for drivers, who are the backbone of our service.
By providing both work and a vehicle as a package, and receiving a portion of the driver’s earnings as a usage fee (see *Value Chain), we have established a system that allows drivers to start work with no initial costs.
This contributes to improving quality of life through a stable income.
Videos
Overseas Subsidiaries
Moto Business Service India Private Limited
Salarpuria Annexe, 2nd Floor, 1, Luskar, Hosur Road, Chikku Lakshmaiah Layout,Koramangala, Bengaluru, Karnataka 560030, India
Moto Business Service Nigeria Limited
Block 91, Plot 11A, Aliu Animashaun Avenue, Lekki-Epe Express Way, Lagos State, Nigeria
Iwata Office
〒438-8501
2500 Shingai,Iwata,Shizuoka,Japan
Yokohama Office
〒220-0012
Yokohama Symphostage West Tower 9F, 5-1-2, Minatomirai, Yokohama Nishi-ku, Kanagawa
