Since its founding, Yamaha Motor has constantly worked to create new value and paved the way for the next age. As a Kando creating company with excellent engineering, manufacturing and marketing and a prominent presence in the global market, we will continue to map new futures going forward.
Only eight months after Genichi Kawakami, the fourth president of Nippon Gakki Co., Ltd. (the current Yamaha Corporation), decided to enter the motorcycle market, Yamaha’s first motorcycle, the YA-1, saw the light of day in January 1955. Yamaha Motor Co., Ltd. was born in July 1955.
In our development of motorboats, the leading product in marine sports, our focus on the new material FRP received increasing attention, and we broadened the field of this technology to include commercial-use boats.
Created through a technological tie-up with Toyota Motor Corporation, the 2000GT was equipped with the most technologically advanced features of its time, including a DOHC engine.
The release of a new type of motorcycle for off-road use as well as on public roads received a great deal of attention in Japan and in the United States, and was the starting point for all of Yamaha’s off-road sports businesses.
Applying our engine technologies, we improved the quality of our snowmobiles by learning while building, and creating while learning, and our share of the market grew as a result.
Yamaha’s product lineup expanded with the release of our first golf car, the YG-292, in 1975, and our first snow thrower, the six-horsepower YT665, in October 1978.
Based on the concept of gentleness in a bike that women could drive while wearing a skirt, the Passol’s small size, light weight, and economic performance established a new “soft bike” genre.
With the spread of the market for all-terrain vehicles (ATVs) from the United States to the rest of the world, Yamaha’s ATVs gained widespread popularity in locations around the world, thanks to mobility that even makes them suitable for seaside patrols in Japan. Against this backdrop, we released our first four-wheeled ATV, the YFM200, with greater durability and load capacity than three-wheeled ATVs.
A completely new riding experience based on a completely new concept, with no exhaust or engine noise, this environmentally friendly urban commuter vehicle sets a new scooter style.
The Yamaha Clean Water Supply System was created with an eye toward social issues in local communities. Since its launch in Indonesia, systems have been installed throughout Southeast Asia and Africa.
The TRICITY is our first Leaning Multi-Wheel (LMW) bike, with two front wheels that lean in unison with the chassis when making a turn. Light and sporty handling and a good feeling of stability create a completely new, enjoyable riding experience. With a design that is both dynamic and elegant, the TRICITY has developed a large fan base.
Through a fusion of motorcycle and robotics technologies, we created MOTOBOT, a humanoid riding robot of the future. We are using the technologies gained through the creation of MOTOBOT as a launch pad for the development of the technologies of tomorrow.
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