Annual Report 2015

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Creating Value over Time History

Since its founding, Yamaha Motor has constantly worked to create new value and paved the way for the next age. As a Kando creating company with excellent engineering, manufacturing and marketing and a prominent presence in the global market, we will continue to map new futures going forward.

Taking up the challenge of the motorcycle business

1955

Taking up the challenge of the motorcycle business

Only eight months after Genichi Kawakami, the fourth president of Nippon Gakki Co., Ltd. (the current Yamaha Corporation), decided to enter the motorcycle market, Yamaha’s first motorcycle, the YA-1, saw the light of day in January 1955. Yamaha Motor Co., Ltd. was born in July 1955.

Development of boats made of new material FRP

1959

Development of boats made of new material FRP

In our development of motorboats, the leading product in marine sports, our focus on the new material FRP received increasing attention, and we broadened the field of this technology to include commercial-use boats.

Release of the Toyota 2000GT

1967

Release of the Toyota 2000GT

Created through a technological tie-up with Toyota Motor Corporation, the 2000GT was equipped with the most technologically advanced features of its time, including a DOHC engine.

Opening of new Trail genre

1968

Opening of new Trail genre

The release of a new type of motorcycle for off-road use as well as on public roads received a great deal of attention in Japan and in the United States, and was the starting point for all of Yamaha’s off-road sports businesses.

Emergence of the snowmobile

1968

Emergence of the snowmobile

Applying our engine technologies, we improved the quality of our snowmobiles by learning while building, and creating while learning, and our share of the market grew as a result.

Creating new demand – birth of golf cars and snow throwers

1975

Creating new demand – birth of golf cars and snow throwers

Yamaha’s product lineup expanded with the release of our first golf car, the YG-292, in 1975, and our first snow thrower, the six-horsepower YT665, in October 1978.

Development of the Passol targeting women

1977

Development of the Passol targeting women

Based on the concept of gentleness in a bike that women could drive while wearing a skirt, the Passol’s small size, light weight, and economic performance established a new “soft bike” genre.

Setting sights on ATVs

1984

Setting sights on ATVs

With the spread of the market for all-terrain vehicles (ATVs) from the United States to the rest of the world, Yamaha’s ATVs gained widespread popularity in locations around the world, thanks to mobility that even makes them suitable for seaside patrols in Japan. Against this backdrop, we released our first four-wheeled ATV, the YFM200, with greater durability and load capacity than three-wheeled ATVs.

Realization of the electric commuter Passol

2002

Realization of the electric commuter Passol

A completely new riding experience based on a completely new concept, with no exhaust or engine noise, this environmentally friendly urban commuter vehicle sets a new scooter style.

Development of the Yamaha Clean Water Supply System

2010

Development of the Yamaha Clean Water Supply System

The Yamaha Clean Water Supply System was created with an eye toward social issues in local communities. Since its launch in Indonesia, systems have been installed throughout Southeast Asia and Africa.

  
Birth of the TRICITY, our first LMW

2014

Birth of the TRICITY, our first LMW

The TRICITY is our first Leaning Multi-Wheel (LMW) bike, with two front wheels that lean in unison with the chassis when making a turn. Light and sporty handling and a good feeling of stability create a completely new, enjoyable riding experience. With a design that is both dynamic and elegant, the TRICITY has developed a large fan base.

  
ヒト型自律ライディングロボットMOTOBOTを開発

2015

Development of Yamaha’s humanoid riding robot, MOTOBOT

Through a fusion of motorcycle and robotics technologies, we created MOTOBOT, a humanoid riding robot of the future. We are using the technologies gained through the creation of MOTOBOT as a launch pad for the development of the technologies of tomorrow.

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