June 19-September 23, 2014
"If the Goddess Loved Yamaha" auditions have officially begun throughout China. A large number of women have applied to audition for what is to be the first nation-wide campaign targeted to women in the history of the Chinese motorcycle industry. The six winners will feature as heroines in the 2015 Yamaha scooter advertising campaign, and the fierce battle between the hopefuls will be spread over an initial screening, web voting, semi-finals and finals.
From He Peng, Yamaha Jianshe Motor Shanghai Marketing(YMSM)