News & Topics

Yamaha Motor Philippines, Inc. is in the hunt for YOUnique spots beyond the country’s capital! Scouting different metros where Gen Zs are, Yamaha stopovers in Cebu, one of the modern cities in the Philippines, that has more than 100,000+ Gen Zs. Yamaha’s Mio Fazzio Collective has teamed up with Ukay Ta Bai! (UTB), a widely known flea market community in the city. This collaboration feels different in the best way: the city’s coolest community bazaar and an icon built for self-expression meet at the intersection of fashion, art, and daily mobility.

A collective that feels like a hangout, not an ad.
Fashion, art, and so much more!

By bringing the Mio Fazzio into the UTB scene, Yamaha puts creativity where it happens on the street, between racks of vintage denim, beside hand-painted totes, in the middle of a film photo booth. The event highlighted a motorcycle display that looks straight out of every Gen Z’s Pinterest board. It also offers various activities where you can browse through different aesthetics, purchase cool thrifts and trinkets, and receive a special gift from Yamaha once you complete the Mio Fazzio Rush Card. Overall, the scene supports Gen Z’s sustainable fashion and curation over a consumption mindset. Starting this August, Yamaha and Ukay Ta Bai will work together to pull off the three legs in different areas of Cebu.

This collective’s blueprint maps neatly to youth culture across the Philippines and how this iconic AT wraps up the final flair of every Gen Z’s sense of style. For the young generation nowadays, identity isn’t a box to tick; it’s a living collage, and the Mio Fazzio celebrates that collage in motion.

Crizzel Lacaden, Yamaha Motor Philippines (YMPH)