East Asia Dealer Conference Commemorates
50 years of Yamaha Golf Car Business
An East Asia Dealer Conference was held at Katsuragi Hotel Kitanomaru in Fukuroi City, Shizuoka Prefecture, for three days from February 26th to 28th, to commemorate the 50th anniversary of Yamaha's golf car business, since the release of our first golf car, the YG-292, in 1975. The event was attended by a total of over 50 people from approximately 35 authorized dealers and service stores in Japan, Korea, and Hong Kong.
At the conference, which had the theme "Next 50 - Together Towards the Future", we expressed our gratitude to our partners who have journeyed together with us for the past 50 years, and also laid out the Company's business direction for the next 50 years, as well as mutually confirming our commitment to an even stronger partnership.
During the conference, efforts were made to foster a sense of solidarity with Yamaha Corporation, who have been our long-standing partners in the golf industry. Through the unique hospitality of the two Yamaha brands, the aim was to deepen appreciation and loyalty toward the Yamaha brand.
By reinforcing the bonds forged with our partners during this conference, we will continue to work for the development of the golf car business, aiming to deliver Kando and joy to our customers.
ASANO Yoshito, Marketing Division, Low Speed Mobility Business Unit, Outdoor Land Vehicle Business Operations (YMC)