i.Legal bases for processing

We process your personal information on the basis of consent, but we may also process your personal information on legal bases other than consent, as set out below:

Legal Bases

Where processing is permitted by special legal provisions or is necessary for complying with our legal obligations (PIPA Article 15(1)(ii))

Legal Bases

Location Information Protection Act Article 16(2)

Relevant Data Elements

(Confirmation of location information collection) the requestor, date, time and method of collection of location information
(Confirmation of location information use and provision) the recipient, acquisition route, date and time of use and provision, and method of use and provision of location information

Legal Bases

Where processing is necessary to perform a contract with you, or to take actions at your request in the process of entering into a contract with you (PIPA Article 15(1)(iv))

Relevant Data Elements

Data you need to register to use the Yamaha Motor On Application (such as Yamaha Motor ID login and password details)
Data provided by you for inquiries about the Yamaha Motor On Application (such as name, contact details and inquiry details)
Optional information (such as profile picture, photos, gender, emergency contact details, vehicle maintenance information and dealer information)
Location information
Data acquired from various sensors such as vehicle acceleration information
Usage history of Yamaha Motor On Application, operation log
Smart device data (such as device name, OS version, country code and carrier code)
Vehicle identification number, vehicle status and engine performance data, fuel-injection and emission-related data, battery information.

Legal Bases

Where processing is necessary for our legitimate interests, provided that such legitimate interests clearly outweigh any competing privacy rights (PIPA Article 15(1)(vi))

Relevant Data Elements

Data you need to register to use the Yamaha Motor On Application (such as Yamaha Motor ID login and password details)
Data provided by you for inquiries about the Yamaha Motor On Application (such as name, contact details and inquiry details)
Optional information (such as profile picture, photos, gender, emergency contact details, vehicle maintenance information and dealer information)
Location information
Data acquired from various sensors such as vehicle acceleration information
Usage history of Yamaha Motor On Application, operation log
Smart device data (such as device name, OS version, country code and carrier code)
Vehicle identification number, vehicle status and engine performance data, fuel-injection and emission-related data, battery information.

Legal Bases

Where consent is obtained from a data subject　(PIPA Article 15(1)(i))

Relevant Data Elements

Data you need to register to use the Yamaha Motor On Application (such as Yamaha Motor ID login and password details)
Data provided by you for inquiries about the Yamaha Motor On Application (such as name, contact details and inquiry details)
Optional information (such as profile picture, photos, gender, emergency contact details, vehicle maintenance information and dealer information)
Location information
Data acquired from various sensors such as vehicle acceleration information
Usage history of Yamaha Motor On Application, operation log
Smart device data (such as device name, OS version, country code and carrier code)
Vehicle identification number, vehicle status and engine performance data, fuel-injection and emission-related data, battery information.

ii.Sharing Your Data

We may share your data (including personal location information) with our subsidiaries, affiliates and counterparties (such as distributors and dealers) in your country and contractors within the scope necessary to achieve the purpose of use.

[Provision of Personal data to Third Parties]

Third Party Recipients

HANKOOK MOTOR TRADING CO.,LTD.

Items of Personal data Provided

The items set out in section 1

Purposes of use

The purposes set out in section 2

Third Party Recipients

Google（Google MAP）

Items of Personal data Provided

location data

Purposes of use

Display your motorcycle track on application
Display last known parking spot
Provide navigation service using Google Turn by Turn.
(Service may differ based on the model of motorcycle.)

[Outsourcing of the Processing/Storage of Personal data to Third Parties located outside Korea]

We outsource your personal data to third parties located outside Korea for the following purposes. This international transfer is based on Article 28-8(1)(iii) of the Personal Information Protection Act, which states that the processing and storage of personal information is necessary for the conclusion and performance of a contract with the data subject. You can refuse the transfer of your personal data to third parties located overseas by not agreeing to international transfer or by requesting us to stop the international transfer, in which case you may not be able to fully use in which you may not be able to use designed service on our application.

Third party recipient

Amazon Web Service
Inc.
(https://aws.amazon.com/jp/contact-us/)

Purposes of use of third party recipients

Data Hosting and computing

Items of personal data to be transferred

The items set out in section 1

Countries where the personal data is to be transferred and the date, time, methods of transfer

Ireland

Timing and method of transfer of Personal Data

Yamaha Motor On Application will send your personal data using communication network such as mobile network or Wi-fi when you use Yamaha Motor On Application.

Periods of retention of the third party recipient

Until the end of the service

Third party recipient

SAP CDC

Purposes of use of third party recipients

Data Hosting and computing

Items of personal data to be transferred

The items set out in section 1

Countries where the personal data is to be transferred and the date, time, methods of transfer

Ireland

Timing and method of transfer of Personal Data

Yamaha Motor On Application will send your personal data using communication network such as mobile network or Wi-fi when you use Yamaha Motor On Application.

Periods of retention of the third party recipient

Until the end of the service

Third party recipient

Microsoft(Power BI)

Purposes of use of third party recipients

Data analysis

Items of personal data to be transferred

The items set out in section 1

Countries where the personal data is to be transferred and the date, time, methods of transfer

Singapore

Timing and method of transfer of Personal Data

Your personal data delivered from Yamaha Motor On Application is imported via a secure internal line on a daily basis.

Periods of retention of the third party recipient

Until the end of the service

Third party recipient

Treasure Data, Inc.

Purposes of use of third party recipients

Data Hosting and data analysis

Items of personal data to be transferred

The items set out in section 1

Countries where the personal data is to be transferred and the date, time, methods of transfer

Japan

Timing and method of transfer of Personal Data

Yamaha Motor On Application will send your personal data using communication network such as mobile network or Wi-fi when you use Yamaha Motor On Application.

Periods of retention of the third party recipient

Until the end of the service

Third party recipient

Google(GCP)

Purposes of use of third party recipients

Data analysis

Items of personal data to be transferred

The items set out in section 1

Countries where the personal data is to be transferred and the date, time, methods of transfer

Japan

Timing and method of transfer of Personal Data

Your personal data delivered from Yamaha Motor On Application is imported via a secure internal line on a daily basis.

Periods of retention of the third party recipient

Until the end of the service

Third party recipient

Backlog

Purposes of use of third party recipients

Inquiry management

Items of personal data to be transferred

The items set out in section 1

Countries where the personal data is to be transferred and the date, time, methods of transfer

Japan, U.S.A.

Timing and method of transfer of Personal Data

When customer made inquiry to Yamaha Motor group companies, their personal send data through Backlog to Yamaha Motor Co., (Global HQ)

Periods of retention of the third party recipient

3 years from acquisition

When sharing personal location information with a third party designated by the customer, we will immediately notify to your device, which is used to collect personal location information, regarding the information receiver, sharing date and time, and reason of sharing. If any of the following items apply, notification will be sent to the device or email address specified in advance by customer.

• If the device collecting the personal location information does not have function to receive text message, voice message, or video
• If the customer requested in advance to receive notification by means of online posting, etc.

We will provide your personal location information with a third party as follow:

• Information receiver: [email address specified by the customer as a contact address for malfunction information]
• Purpose of sharing: [to notify malfunction information]

iii.Your Rights

To the extent permitted under applicable law, you may exercise your rights to make requests to us for the perusal, correction, deletion, and suspension of the processing of your personal information in writing to the email address listed below in the “Contact Information” section and we will promptly respond to any such requests from you. Where we are using your information on the basis of your consent, you have the right to withdraw this consent at any time. You may also exercise the foregoing rights to your personal information through a duly appointed legal representative.

iv.Retention and Destruction of Your Data

We will retain your data (including personal location information) for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.

We will destroy your personal information without delay once it is no longer necessary, either because the relevant retention period has expired or the purpose(s) for which it was collected has been achieved. If saved in electronic form, the personal information will be destroyed by technical methods which ensure that the data cannot be restored or recovered thereafter.

v.The Provider of Yamaha Motor On Application and Contact information

The Provider of Yamaha Motor On Application／Data Controller:

Yamaha Motor Co., Ltd.
2500 Shingai, Iwata-Shi, Shizuoka-Ken, 438-8501, Japan

If you have any queries about use of Yamaha Motor On Application and/or the processing of your data (including personal location information), please contact us from the contact form in Yamaha Motor On Application or to the contact information.

vi.Records and Retention Period for Fact Confirmation when Processing/Sharing Personal Location Information.

We will automatically record and retain records regarding the process, sharing or fact confirmation of personal location information in order to handle complaints in accordance with the Location Information Protection Act, and such records shall be stored for six (6) months or more.

vii.Matters and Exercising Method of Rights/Obligations of Legal Representatives stipulated in Article 26, Paragraph 1 of the Location Information Protection Act

This Application Policy does not stipulate matters and exercising method of rights/obligations of legal representatives stipulated in Article 26, Paragraph 1 of the Location Information Protection Act since we do not process/share personal location information of child of eight years old or younger.

viii.Administrator for Personal Location Information Management

Administrator of personal location information management is Connectivity Group, MC Marketing Strategy Divison LM Connectivity Group.

Email:

i.Information we collect about you

The information collected will be stored in the storage in charge of Yamaha Motor Co., Ltd., located in Japan. And it is shared with YAMAHA MOTOR DEL PERÚ S.A., with RUC N ° 20383929050, located at Av. Republica de Panama N ° 4344-4352, district of Surquillo, Lima – Peru who is the owner of "Personal Data Bank" called "Customer Bank" of Yamaha Motor del Perú S.A. (Code No. 01719) ”for an indefinite period of time or until your consent is revoked.

ii.Purpose of use

As part of the activities carried out by us and our group companies, you are informed that personal data will be processed for the following purposes:

To communicate with you

• Ensure Yamaha Motor On Application is operating smoothly on your smart device
• Respond to your inquiries, requests, and complaints
• Share administrative information such as changes to our terms, conditions, and policies
• Advise registered emergency contactee(s) in event of an accident involving your vehicle
• Respond to your data rights requests (see “9. Your Rights”)

To conduct research and development of products and features, and to improve services

• Conduct research, and develop, promote new products and services
• Improve and/or modify existing services and features
• For quality and security improvement of products and services
• Develop new features in response to customer needs

To ensure our business purpose

• Perform and provide Yamaha Motor On Application (including supplemental and related services)
• Conduct data analytics, audits, fraud monitoring and prevention, business planning, determining effectiveness of campaigns, reporting, and forecasting
• Gather and analyze information such as market research for the purpose of quality improvement and product development

Other

• Fulfill contractual obligations with third parties, agents, subsidiaries and affiliates
• To ensure protection and safety of property and rights
• Protect network and information asset
• Comply with laws, regulations, and other rules

It is stated that the authorization to the general conditions of this Application Notice is a necessary element for the use of Yamaha Motor On Application and fulfillment of the aforementioned purposes. Additionally, if you expressly authorize it, your information may be used for the fulfillment of the following additional purposes:

To communicate with you

• Offer information on contests, events, and promotions and to administer these activities

To ensure our business purpose

• Provide information on new and updated products and services related to Yamaha Motor Group for purposes including marketing and advertising by email, SMS, Yamaha Motor On Application and/or other contact details you have provided

iii.Sharing your data

We will share the personal data with YAMAHA MOTOR DEL PERÚ S.A., with RUC N ° 20383929050, located at Av. Republica de Panama N ° 4344-4352, district of Surquillo, Lima – Peru who is the owner of "Personal Data Bank" called "Customer Bank" of Yamaha Motor del Perú S.A. (Code No. 01719) ”.

iv.Exercise of the rights of the owner of personal data

If you wish to exercise rights provided in the personal data protection laws and regulations in Peru, please contact us to the address below.

Head of Processes and IT Data Protection
Av. Republica de Panama 4344 - Surquillo, Lima
protecciondedatos@yamaha.com.pe

i.Legal basis for processing your personal data, and categories of personal data

We use your personal data for the following purposes.

1) When processing is required for a contract

2) When processing is required for the pursuit of legitimate interests

We obtain and process the following categories of your personal data for the following purposes because it is necessary to do so in order to pursue our legitimate interests (for details regarding the balancing test for legitimate interests, please inquire using the contact address at “vi. Contacting us”).

3) When your express consent is obtained in advance

If our processing of your personal data is conducted based on your consent, you may withdraw that consent at any time. Withdrawal of your consent does not affect the legality of personal data processing that we have conducted based on consent given before that withdrawal. You may withdraw your consent through services and the like you use or by contacting us using the contact details at “vi. Contacting us”.

4) When processing is required to meet our legal obligations under EU or Member State law

Personal data obtained by us includes information directly provided by you to us, information provided through a third party, such as counterparties, contractors, business partners, and social media providers (including Google and/or Apple), and information provided through products and services provided by our group.

ii.Transfer of personal data outside your country or region

Your personal data obtained by us may be transferred, stored and processed outside the EEA. In each case, your personal data must be protected safely at a level of security equivalent to that used for its protection within the EEA. We take all measures (including execution of the standard contractual clauses (Article 46, paragraph 2, item (c) and paragraph 5 of the GDPR) as approved by the European Commission) reasonably necessary to ensure your data is safely stored and processed in accordance with the provisions set forth in this Application Notice and the GDPR and other applicable laws and regulations. Please contact us at any time if you would like to know more about details regarding the safeguards we have in place for transfers of personal data outside the EEA.

iii.Direct Marketing

If you do not wish to receive information that we provide to you in relation to our products, services, and the like (direct marketing), we refrain from conducting direct marketing addressed to you. If you do not wish to receive direct marketing, please contact us through the services, etc. you use or by contact us using the contact details at “vi. Contacting us”.

iv.Automated decision-making

We do not conduct decision-making that is based on automated processing (including profiling) which produces a legal or similar material effect on you.

v.Your rights

You have the rights set out below in relation to your personal data used for Yamaha Motor On Application.

If we receive any request from you in relation to the following, we will faithfully and appropriately deal with that request in accordance with the laws and regulations.

• Right to access personal data: You have the right to obtain confirmation from us regarding whether any of your personal data is being processed, and if your personal data is being processed, you will have the right to access your personal data and certain information in connection to that personal data.
• Right to rectify personal data: If your personal data held by us is incorrect, you will have the right to demand that we rectify the personal data.
• Right to erase personal data (right to be forgotten): If you satisfy certain conditions, you will have the right in some cases to demand erasure of your personal data held by us.
• Right to restrict processing of personal data: If you satisfy certain requirements, you will have the right in some cases to restrict the processing of your personal data held by us.
• Objections against processing of personal data: If you satisfy certain conditions, you will have the right in some cases to object to our processing of your personal data.
• Right to data portability of personal data: If you satisfy certain conditions, you will have the right in some cases to receive in a structured, commonly used, and machine-readable format the personal data that you have provided to us and will have the right to transmit that data to another controller without hindrance from us.

You can correct a part of your data on Yamaha Motor On Application. If you have any other requests regarding the processing of your data, please contact us through contact form in Yamaha Motor On Application.

vi.Additional Descriptions of Data

1. Description of Generated Data

   A The nature, type and format of the generated data
   (a) Data you directly enter Yamaha Motor On Application
         This category of data is in text form.
         Specific details are as below.
         <Specific Details>
         Data you need to register to use Yamaha Motor On Application: Profile data such as name, email address, gender, date of birth, password and other contact information
         Data provided by you for inquiries about Yamaha Motor On Application: name, contact details and inquiry details
         Optional data: profile picture, photos, gender, emergency contact details, vehicle maintenance information and dealer information.

   (b) Data obtained from your smart device through Yamaha Motor On Application
         Application
         This category of data is in text form.
         Specific details are as below.
         <Specific Details>
         Location information
         Data acquired from various sensors such as vehicle acceleration information
         Usage history of Yamaha Motor On Application, operation log
         Smart device data when you submit an inquiry: model name, OS version, country code and carrier code.

   (c) Data about your Yamaha products connected to Yamaha Motor On Application
         Application
         This category of data is in text form.
         Specific details are as below.
         <Specific Details>
         Vehicle identification number, vehicle status and engine performance data, fuel-injection and emission-related data, battery information.
         Product serial number, parts number, cadence, travel distance, travel time, other vehicle or motor related data, battery information.

   B The Estimated Volume and Collection Frequency of Generated Data
         200 bytes of data per 0.1 second.

2. Description of the Function of your vehicle and Yamaha Motor On Application

   Your vehicle and Yamaha Motor On Application is capable of transmitting data only during the time that Yamaha Motor On Application is connected to your vehicle via your smart device. To the extent that such connection is available, your vehicle and Yamaha Motor On Application is capable of transmitting data continuously and in real-time.

   Your vehicle and Yamaha Motor On Application is capable of storing the data on a remote server. The data will be retained for the period necessary to fulfill the stated purpose(s) of use (as provided in “3. Purpose of Use” of this Privacy Policy) and/or as required by laws.

3. Description of the Data Holder

   The data holder is Yamaha Motor Co., Ltd., located in Japan (“we”, “us” or “our”).

   We expect to use readily available data, and the purposes for the use of data is as provided in “3. Purpose of Use” of this Privacy Policy.

   We may share your data with our subsidiaries, affiliates and counterparties (such as distributors and dealers) and contractors within the scope necessary to achieve the purpose of use (“3. Purpose of Use”). Regardless of the purpose of use, your data will be converted into a form where the individual is unable to be identified, and then shared with the third parties mentioned above, as statistical or aggregated data.

   Some functions utilize location information. If you use these functions, your location information may be shared to the map and/or weather application service provider through Yamaha Motor On Application. Services we use include NavSDK Navigation Sample provided by Google.

   If any, all trade secrets contained in the data accessible or generated from the motorcycle or Yamaha Motor On Application, is held by us.

4. Contract

   The contract terms between you and us, including duration, shall be the Terms and Conditions of Use for Yamaha Motor On Application.

vii.Contacting us

Contacting us for personal data related matters

If you have any demands, inquiries or requests regarding the processing of personal data, please contact the following address in writing. You can also contact our group’s data protection officer.

Contacting us for data other than personal data

If you have any requests for access, retrieval, erasure, sharing of your data or suspension or sharing of your data, or wish to make inquiries, please contact the following address in writing.

For customers who reside in the EEA
Yamaha Motor Co., Ltd.
2500 Shingai, Iwata-shi, Shizuoka-ken, 438-8501, Japan

Data Protection Officer Email:

1. Purpose of Use

The purposes of use are as stated above at Section 3 of the Application Notice. The chart below is a breakdown of the purposes of use as applicable to each data category identified under U.S. laws.

2. Privacy Rights

We recognize your rights to know, access, correct, transfer, restrict the processing of, and deletion of your data as explained above. In addition to those rights, we also recognize your rights to be not discriminated by exercising your rights.

For California Users, we recognize your right to Opt-out of Sale or Sharing of Personal Information. Yamaha does not share Personal Information under the definition of the CCPA/CPRA. Yamaha sells (discloses) your Personal Information and other data with our subsidiaries, affiliates, and counterparties (such as distributors and dealers) in your country or region and service providers (contractors) within the scope necessary to achieve the purposes of use. To exercise your right to Opt Out of Sale or Sharing of Personal Information, submit form from link below.

>> Do Not Sell or Share my Personal Information/Do Not Disclose my Sensitive Personal Information

3. Contact Information

If you have any questions or comments about this notice, the ways in which we collect and use your personal information, your choices and rights regarding such use, or wish to exercise your rights under the U.S. law, please do not hesitate to contact us at:

Yamaha Motor Corporation USA
6555 Katella Ave
Cypress, CA 90630
Call us at 1-800-962-7926
Submit this form: https://yamaha-motor.com/data-privacy-request-form

i.Base jurídica para o tratamento dos seus dados pessoais e categorias de dados pessoais

Utilizamos seus dados pessoais para os seguintes fins.

1) Quando o processamento é necessário para um contrato

2) Quando o processamento é necessário para a prossecução de interesses legítimos

Obtemos e processamos as seguintes categorias de seus dados pessoais para os seguintes fins, pois isso é necessário para perseguir nossos interesses legítimos (para obter detalhes sobre o teste de equilíbrio para interesses legítimos, entre em contato conosco usando o endereço de contato em “vi. Entre em contato conosco”).

3) Quando o seu consentimento expresso for obtido antecipadamente

Se o processamento dos seus dados pessoais for realizado com base no seu consentimento, você poderá retirar esse consentimento a qualquer momento. A retirada do seu consentimento não afeta a legalidade do processamento de dados pessoais que realizamos com base no consentimento dado antes dessa retirada. Você pode retirar o seu consentimento através dos serviços e similares que utiliza ou entrando em contato conosco através dos dados de contato em “vi. Entrando em contato conosco”.

4) Quando o processamento é necessário para cumprir nossas obrigações legais nos termos da legislação da UE ou dos Estados-Membros

Os dados pessoais obtidos por nós incluem informações fornecidas diretamente por você, informações fornecidas por terceiros, como contrapartes, contratados, parceiros comerciais e provedores de mídia social (incluindo Google e/ou Apple), e informações fornecidas por meio de produtos e serviços fornecidos pelo nosso grupo.

i. Information we collect about you

The information collected will be stored in the storage in charge of Yamaha Motor Co., Ltd., located in Japan. And it is shared with YAMAHA MOTOR DEL PERÚ S.A., with RUC N ° 20383929050, located at Av. Republica de Panama N ° 4344-4352, district of Surquillo, Lima – Peru who is the owner of "Personal Data Bank" called "Customer Bank" of Yamaha Motor del Perú S.A. (Code No. 01719) ”for an indefinite period of time or until your consent is revoked.

ii. Purpose of use

As part of the activities carried out by us and our group companies, you are informed that personal data will be processed for the following purposes:

To communicate with you

• Respond to inquiries, requests, and complaints
• Share administrative information such as changes to our terms, conditions, and policies
• Respond to your data rights requests (see “9. Your Rights”)

To conduct research and development of products and features, and to improve services

• Conduct research, and develop, promote new products and services
• Improve and/or modify existing services and features
• For quality and security improvement of products and services
• Develop new features in response to customer needs

To ensure our business purpose

• Conduct data analytics, audits, fraud monitoring and prevention, business planning, determining effectiveness of campaigns, reporting, and forecasting
• Gather and analyze information such as market research for the purpose of quality improvement and product development

Other

• Fulfill contractual obligations with third parties, agents, subsidiaries and affiliates
• To ensure protection and safety of property and rights
• Protect network and information asset
• Comply with laws, regulations, and other rules

It is stated that the authorization to the general conditions of this Privacy Notice is a necessary element for the use of services requiring Yamaha Motor ID and fulfillment of the aforementioned purposes. Additionally, if you expressly authorize it, your information may be used for the fulfillment of the following additional purposes:

To communicate with you

• Offer information on contests, events, and promotions and to administer these activities

To ensure our business purpose

• Provide information for purposes including marketing and advertising on new and/or updated Yamaha Motor products and services to contact details you have provided

iii. Sharing your data

We will share the personal data with YAMAHA MOTOR DEL PERÚ S.A., with RUC N ° 20383929050, located at Av. Republica de Panama N ° 4344-4352, district of Surquillo, Lima – Peru who is the owner of "Personal Data Bank" called "Customer Bank" of Yamaha Motor del Perú S.A. (Code No. 01719) ”.

iv. Exercise of the rights of the owner of personal data

If you wish to exercise rights provided in the personal data protection laws and regulations in Peru, please contact us to the address below.

Head of Processes and IT Data Protection
Av. Republica de Panama 4344 - Surquillo, Lima
protecciondedatos@yamaha.com.pe

i. Legal basis for processing your personal data, and categories of personal data

We use your personal data for the following purposes.

1) When processing is required for a contract

2) When processing is required for the pursuit of legitimate interests

We obtain and process the following categories of your personal data for the following purposes because it is necessary to do so in order to pursue our legitimate interests (for details regarding the balancing test for legitimate interests, please inquire using the contact address at “vi. Contacting us”).

3) When your express consent is obtained in advance

If our processing of your personal data is conducted based on your consent, you may withdraw that consent at any time. Withdrawal of your consent does not affect the legality of personal data processing that we have conducted based on consent given before that withdrawal. You may withdraw your consent through services and the like you use or by contacting us using the contact details at “vi. Contacting us”.

4) When processing is required to meet our legal obligations under EU or Member State law

Personal data obtained by us includes information directly provided by you to us, information provided through a third party, such as counterparties, contractors, business partners, and social media providers (including Google and/or Apple), and information provided through products and services provided by our group.

ii. Transfer of personal data outside your country or region

Your personal data obtained by us may be transferred, stored and processed outside the EEA. In each case, your personal data must be protected safely at a level of security equivalent to that used for its protection within the EEA. We take all measures (including execution of the standard contractual clauses (Article 46, paragraph 2, item (c) and paragraph 5 of the GDPR) as approved by the European Commission) reasonably necessary to ensure your data is safely stored and processed in accordance with the provisions set forth in this Privacy Policy and the GDPR and other applicable laws and regulations. Please contact us at any time if you would like to know more about details regarding the safeguards we have in place for transfers of personal data outside the EEA.

iii. Direct marketing

If you do not wish to receive information that we provide to you in relation to our products, services, and the like (direct marketing), we refrain from conducting direct marketing addressed to you. If you do not wish to receive direct marketing, please contact us through the services, etc. you use or by contact us using the contact details at “vi. Contacting us”.

iv. Automated decision-making

We do not conduct decision-making that is based on automated processing (including profiling) which produces a legal or similar material effect on you.

v. Your rights

You have the rights set out below in relation to your personal data used for Yamaha Motor ID.

If we receive any request from you in relation to the following, we will faithfully and appropriately deal with that request in accordance with the laws and regulations.

• Right to access personal data: You have the right to obtain confirmation from us regarding whether any of your personal data is being processed, and if your personal data is being processed, you will have the right to access your personal data and certain information in connection to that personal data.
• Right to rectify personal data: If your personal data held by us is incorrect, you will have the right to demand that we rectify the personal data.
• Right to erase personal data (right to be forgotten): If you satisfy certain conditions, you will have the right in some cases to demand erasure of your personal data held by us.
• Right to restrict processing of personal data: If you satisfy certain requirements, you will have the right in some cases to restrict the processing of your personal data held by us.
• Objections against processing of personal data: If you satisfy certain conditions, you will have the right in some cases to object to our processing of your personal data.
• Right to data portability of personal data: If you satisfy certain conditions, you will have the right in some cases to receive in a structured, commonly used, and machine-readable format the personal data that you have provided to us and will have the right to transmit that data to another controller without hindrance from us.

You can correct a part of your data on Yamaha Motor ID portal. If you have any other requests regarding the processing of your data, please contact us using the contact details at “vi. Contacting us”.

vi. Contact information of Data Protection Officer

If you require the services of our Data Protection Officer, please contact us below.

Yamaha Motor Co., Ltd.
2500 Shingai, Iwata-shi, Shizuoka-ken, 438-8501, Japan

1. Purpose of Use

The purposes of use are as stated above at Section 3 of the Privacy Notice. The chart below is a breakdown of the purposes of use as applicable to each data category identified under U.S. laws.

2. Privacy Rights

We recognize your rights to know, access, correct, transfer, restrict the processing of, and deletion of your data as explained above. In addition to those rights, we also recognize your rights to be not discriminated by exercising your rights.

For California Users, we recognize your right to Opt-out of Sale or Sharing of Personal Information. Yamaha does not share Personal Information under the definition of the CCPA/CPRA. Yamaha sells (discloses) your Personal Information and other data with our subsidiaries, affiliates, and counterparties (such as distributors and dealers) in your country or region and service providers (contractors) within the scope necessary to achieve the purposes of use. To exercise your right to Opt Out of Sale or Sharing of Personal Information, please submit form from link below.

>> Do Not Sell or Share my Personal Information/Do Not Disclose my Sensitive Personal Information

3. Contact Information

If you have any questions or comments about this notice, the ways in which we collect and use your personal information, your choices and rights regarding such use, or wish to exercise your rights under the U.S. law, please do not hesitate to contact us at:

Yamaha Motor Corporation USA
6555 Katella Ave Cypress, CA 90630
Call us at 1-800-962-7926
Submit this form: https://yamaha-motor.com/data-privacy-request-form