Procurement Procurement network organized around five global centers and mutually complementary across regions Strong teamwork with roughly 1,400 business partners in total (250 global partners) Proprietary theoretical-value-based procurement methodSales Global sales network Dealerships + Regional sales bases + Yamaha Motor’s strong teamwork Marketing methods that connect with customers over a lifetimeTraditional corporate culture Emphasis on brand originality Pursuit of innovation Emphasis on passion and enthusiasm Free and open-mindedYamaha Motor Co., Ltd. Integrated Report 201815
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