Corporate Timeline

1955- From Birth to a Period of Growth


  • Yamaha Motor Co., Ltd. was founded with Genichi Kawakami as the first President
  • Nippon Gakki Hamana Factory established in Hamakita-cho (present Hamamatsu city), Hamana-gun, Shizuoka Pref., and production of our first product, the 125cc Yamaha motorcycle "YA-1" begins
  • YA-1 wins 125cc class of the 3rd Mount Fuji Ascent Race
  • YA-1 captures first three places at the 1st All Japan Autobike Endurance Road Race (Asama Highlands Race) in the Ultralight (125cc) class


  • YA-1 wins 1st to 8th places (125cc class) and YC-1 wins 1st to 5th places (250cc class) at 4th Mount Fuji Ascent Race
  • Yamaha Motor Hamamatsu Research Institute founded and operations shifted from the Nippon Gakki Hamamatsu Research Institute


  • YA Racer wins 1st, 2nd and 5th places (125cc class) and YD Racer wins 1st to 3rd places (Light class) at 2nd All Japan Autobike Endurance Road Race (Asama Highlands Race)


  • Took 6th place in first attempt at 8th Catalina Grand Prix in the U.S. (Yamaha's international racing debut)
  • Yamaha De Mexico S.A. de C.V. established with investment by Nippon Gakki and local Mexican investors and begins sales of Yamaha Motor products
  • Yamaha "YA-2" becomes first motorcycle to win Japan's "Good Design Award"


  • The first full-fledged sports motorcycle by a Japanese maker, "YDS1" released, actor Yujiro Ishihara used as commercial endorser
  • Kitagawa Motor Co., Ltd. joins Yamaha Motor group
  • Yamaha Technological Research Institute established at Hamakita-cho (present Hamamatsu city), Hamana-gun, Shizuoka Pref., for overall R&D for Yamaha Motor group
  • Completion of Tenryu test course in Hamakita-cho (present Hamamatsu city), Hamana-gun, Shizuoka Pref.

1960- Striving for Growth


  • Yamaha International Corporation (YIC) founded in U.S. as subsidiary of Nippon Gakki and begins sales of Yamaha Motor products
  • Showa Works Ltd. joins Yamaha Motor group
  • First Yamaha outboard motor "P-7" released
  • First Yamaha FRP boat "CAT-21" and "RUN-13" released and press introduction held at Lake Ashino


  • New listing on First Section of Tokyo Stock Exchange (Capitalized at 800 million yen, 1.6 million shares)
  • First appearance in road race World GP at Round 3, the France GP
  • Took 6th place in World GP 250cc class at round 4, the Isle of Man TT Race in Britain
  • CAT-21 wins 1st Pacific 1,000 km Motorboat Marathon


  • Won Novice 250 and 350cc classes of 1st All Japan Road Race Championship
  • Motorcycle development operations transferred from Yamaha Technological Research Institute to YMC headquarters


  • Nationwide Yamaha Kai (authorized dealership organization) launched
  • First meeting of overseas dealers held
  • Pearl Yamaha founded in India as tie-up with local funding and starts production and sales of mopeds
  • Won first 250cc class race in road race World GP (Belgium GP)
  • Won first 250cc class victory at the Daytona Grand Prix (U.S.)


  • Captures first manufacturer and rider titles in 250cc class of the road race World GP
  • Siam Yamaha Co., Ltd founded in Thailand
  • Won 1st Japan Motocross GP in 251cc and above class
  • Recognize by Japan's Ministry of Trade and Industry (MITI) for contribution to exports (recognized again in '66 and'67)


  • Tie-up with Toyota Motor Co. to develop and manufacture Toyota 2000GT, model displayed at the Tokyo Motor Show in Oct.
  • First Yamaha FRP fishing boat "3rd Fuji Maru" built


  • Full export operations transferred from Nippon Gakki to YMC
  • Yamaha-built Toyota 2000GT sets world records in 3 speed trials categories and international records in 13 categories
  • Technical assistance agreement signed with Kong Hsue Sheh to produce motorcycles in Taiwan


  • Computer systems installed at YMC


  • Yamaha Motor Europe N.V. (YMENV) founded in the Netherlands
  • First Yamaha snowmobile "SL350" exhibited at Chicago Trade Show
  • First trail model "DT-1" released
  • First Yamaha FRP utility boat models "W-16" and "W-18" released


  • Sanshin Industries joins Yamaha Motor group
  • Product improvement activities program "IPC" start celebrated
  • First Yamaha multipurpose engine model "MT100" released
  • Yamaha Test Course opens in Fukuroi, Shizuoka Pref.

1970- Creation of Demand and New Business


  • First Yamaha motorcycle mounting a 4-stroke engine "XS1" released
  • Yamaha Motor do Brasil Ltda. (YMDB) founded in Brazil


  • Won snowmobile manufacturer title at Eagle River World Championship competition (U.S.)
  • Haraban Motor Co. founded in Indonesia in tie-up with Haraban Co. and local production of motorcycles begun in Indonesia


  • Headquarters moved to present location in Iwata City
  • First win in Motocross World GP at Round 10, Swedish GP (250cc class)
  • First win in Motocross WGP Round 11, Luxembourg GP (500cc class)


  • Yamaha Motor Canada Limited (YMCA) founded in Canada
  • Signed joint venture agreement with Brunswick Co. (U.S.) and Brunswick invests in Sanshin Industries
  • Won first manufacturer and rider titles in 250cc class of the Motocross World GP
  • Yamaha wins 1st All Japan Trial Championship
  • First Yamaha portable generator model "ET1250" released
  • First Yamaha racing kart model "RC100" released


  • Hisao Koike appointed second YMC president
  • Won manufacturer titles in all classes of road race World GP, 125cc, 250cc, 350cc, and 500cc
  • PT. Yamaha Indonesia Motor Manufacturing (YIMM) founded in Indonesia as motorcycle parts maker
  • Manufacture and sales of FRP pools begun
  • Membership type comprehensive recreation facility "Tsumagoi" opened in Kakegawa City, Shizuoka Pref.


  • "C7 Campaign" launched with aim of reducing cost by 7%
  • Sportsland SUGO opened in Shibata-gun, Miyagi Pref.
  • Sportsland SUGO opened in Shibata-gun, Miyagi Pref.
  • Wing of Yamaha wins 1st Single-handed Transpacific Yacht Race


  • First Yamaha industrial robot model, an "arc welding robot" released
  • First Yamaha marine diesel "MD35" released


  • YMC-related divisions of Yamaha International Corporation separated to found Yamaha Motor Corporation, U.S.A.
  • Yamaha "DT100E" and "XS650E" are top models in the industry to clear the U.S. 1978 emissions regulation
  • The "soft bike" model "Passol" released
  • Captures manufacturer and rider titles for the first time in 500cc class of the Motocross World GP


  • R&D Minnesota opened in U.S. as Yamaha Motor's first overseas R&D center
  • First Yamaha land car model "G1-AD" released
  • First Yamaha snow-thrower model "YT665" released


  • Industrial robot "CAME" developed an introduced on YMC production lines
  • Yamaha's first All Terrain Vehicle (ATV) model "YT125" released in the USA
  • XT500 wins 1st Paris-Dakar Rally
  • Energy saving 4-stroke engine system Yamaha Induction Control System (YICS) developed
  • Sino-Japanese friendship "Guangzhou Yamaha Exhibition" held (China)

1980- Prosperity and Diversification


  • Computerized production management system Pan Yamaha Production Management Control (PYMAC) implemented
  • New YMUS headquarters completed in Cypress, Calif. (USA)


  • Sociedad Espanola de Motocicletas.S.A. (SEMSA) founded in Barcelona, Spain
  • Yamaha Guangzhou Service Center and Beijing Service Center opened in China


  • Technical Center opened at YMC headquarters
  • Motorcycle production and marketing tie-up with Motobecane (France)
  • Business tie-up with Sweden's Ohlins in the racing and technical know-how fields


  • Hideto Eguchi appointed third YMC president
  • Start of companywide "New Yamaha" Program
  • Yamaha Motor da Amazonia Ltda. (YMDA) founded in Brazil
  • Technical assistance agreement made for 80cc motorcycle production with China North Industries Group
  • Yamaha Motor Australia Pty. Ltd. (YMA) founded
  • Technical assistance agreement made for motorcycle production with Escorts Ltd. in India


  • TPM Activities launched to improve product quality and production efficiency
  • Signed contract to develop, produce and supply automobile engines to Ford Motor (U.S.)
  • Technical assistance contract signed with Italy's Motori Minarelli


  • Local production of 125cc motorcycles begins in China with technological assistance to Zhongguo Hangkong Jishu Jinchuguo Gongsi
  • Signed an integration of technology and trade contract with China National Automotive Industry Import & Export Corporation for the sales of CBU vehicles
  • "Y.E.S.S." club started for Yamaha motorcycle fans in Japan


  • Yamaha Motor Manufacturing Corporation of America (YMMC) founded in U.S.
  • Yamaha Motor Taiwan Co., Ltd (YMT) founded in Taiwan
  • France's MBK becomes part of the Yamaha Motor group
  • Technical assistance contract for motorcycle technology signed with Italy's Belgarda S.p.A and Motori Minarelli S.p.A. founded
  • Opening ceremony held for YMC liaison office in Beijing
  • First Yamaha personal watercraft (PWC) "MJ-500T" released
  • Yamaha automobile racing engine "OX66" wins first race in Round 2, the All Japan Suzuka Big 2+4 Race of the All Japan F2 Championship Series


  • First Yamaha-made surface mounter "21 Series" released
  • First Yamaha gas heat pump (GHP) model "YGC401W" released
  • Cosworth Yamaha OX77 wins first All Japan F3000 Championship race
  • Limited production of 20 units of Yamaha's first commercial-use unmanned helicopter "R-50" released


  • Companywide "Tomorrow Yamaha" program started
  • Hamaoka test course opened in Omaezaki City, Shizuoka Pref.
  • Cosworth Yamaha OX77 wins series title in All Japan F3000 Championship


  • YMC wins "PM Excellent Company Award"
  • Machine mounting the Yamaha "OX88" racing engine competes in F1 for the first time
  • "YESS NICE RIDE" donation campaign for training guide dogs for the blind launched

1990- Achieving both Kando and Environmental Friendliness


  • Corporate Mission; We Create Kando - Touching People's Hearts and long term management vision announced
  • Yamaha Motor Portugal S.A. (YMP) founded
  • Yamaha constructed 1992 America's Cup challenge boat "Nippon"
  • Yamaha snowmobile wins Harricana International Snowmobile Rally in Canada


  • Established Environment Affairs Division
  • Yamaha Motor France S.A. (YMF) founded
  • Yamaha Motor de Mexico, S.A. de C.V. (YMMEX) founded


  • Chongqing-Jianshe Yamaha Motorcycle Co., Ltd. (CJYM) founded in China
  • Yamaha Motor Austria GmbH (YMAG) founded
  • Yamaha Motor Hungaria Kft. (YMH) founded
  • Established CCS (Customer Community Satisfaction) Committee to begin "Yamaha CCS Movement"
  • Japan Marine Sports Promotion Foundation established


  • European distribution center begins operation in Holland
  • Announcement of the Action Plan for Environmental Conservation
  • Liaison office opened in Guangzhou, China
  • Zhuzhou Nanfan Yamaha Motor Co., Ltd. (NYM) founded in China
  • Sichuan Huachuan Yamaha Motor Parts Manufacturing Co., Ltd. (SHY) founded in China
  • Regionally limited release of the electrically power assisted bicycle "PAS"


  • Takehiko Hasegawa appointed as fourth YMC president
  • "Yamaha" victorious in W60 class of the 6th Whitbread Round the World Yacht Race
  • Technical tie-up for technology, manufacture and selling of surface mounters with Philips EMT of the Netherlands
  • Yamaha Motor Taiwan Trading Co., Ltd. (YMTT) founded in Taiwan
  • Chongqing Pingshan TK Carburetor Co., Ltd. (PTK) founded in China
  • Jiangsu Linhai Yamaha Motor Co., Ltd. (LYM) founded in China


  • YMC received 1995 TPM Special Award
  • "ACE Plant" waste incineration and recycling facility constructed and operation started at YMC headquarters.
  • Wheelchair electric power unit "JW-I" released, bringing Yamaha into the health and welfare industry
  • Urban commuter motorcycle "Majesty YP250" released
  • Relief materials and relief brigade sent to help in the disaster relief and recovery efforts following the Hanshin Awaji Earthquake
  • Yamaha Motor Thailand founded
  • Escorts Yamaha Motor Ltd. (EYML) established in India at conclusion of first joint venture agreement between Escorts and YMC
  • Yamaha Motor Components (Europe) s.r.l. (YMCE) founded in Italy


  • "Environment 2000 Plan" announced
  • Yamaha is first domestic manufacturer to be awarded international ISO9002 certification for motorcycles, snowmobiles, ATVs
  • PT. Yamaha Motor Parts Manufacturing Indonesia (YPMI) founded
  • Yamaha Motor Argentina S.A. (YMARG) founded


  • Y's Gear Co., Ltd. Founded
  • PT. Yamaha Motor Nuansa Indonesia (YMNI) founded
  • Liaison office opened in Shanghai, China


  • Domestic sales companies united to form Yamaha Motor Marketing Japan
  • Yamaha Communication Plaza established at YMC headquarters
  • Yamaha Motor Vietnam Co., Ltd. (YMVN) founded
  • Yamaha Motor Asia Pte. Ltd. (YMAP) founded in Singapore
  • Yamaha Motor del Peru S.A. (YMDP) founded


  • Nine Yamaha Motor factory and office sites win ISO14001 certification
  • 2010 Environmental Action Plan "Eco Cite YAMAHA" announced

2000- Opening up Limitless Worlds of Potential


  • IM Division reorganized as in-house company "IM Company"
  • Corporate ties with Toyota Motor Co. strengthened
  • Yamaha Motor Asian Center Co., Ltd. (YMAC) founded in Thailand


  • Toru Hasegawa appointed as fifth YMC president
  • Yamaha builds temporary pool "Suimu 21" for the main competition pool of the 9th World Swimming Championships in Fukuoka, Japan
  • Yamaha succeeds in the high-concentration mass culturing of the diatom (microalgae) Chaetoceros


  • Announcement of new three-year plan "NEXT 50"
  • New 4-region headquarters system initiated with newly established headquarters for Asia and Japan added to the existing European and N. American headquarters
  • Limited regional release of the electric commuter motorcycle "Passol"
  • Manufacture of 50cc scooters for the Japanese market shifted to YMT in Taiwan


  • Marine Engine Division reorganized as in-house company "ME Company"
  • Yamaha Motor Distribution Singapore Pte. Ltd. (YDS) founded


  • Start of "YAMAHA CCS 21 Campaign"
  • Won MotoGP rider championship title


  • Takashi Kajikawa appointed as sixth YMC president
  • New medium-term management plan "NEXT 50 - Phase II" announced
  • Yamaha captures MotoGP triple crown by winning the rider, team and manufacturer titles
  • Sales company Yamaha Motor CIS (YMCIS) founded in Russia
  • Life Science Laboratory opened in Fukuroi, Shizuoka, as research and development center for YMC's bio-technology business


  • Motorcycle manufacturing factory Yamaha Motor Manufacturing West Java (YMMWJ) founded in Indonesia
  • Mass production of microalgae as a source for the high-potential health additive Astaxanthin begun at factory in Fukuroi, Shizuoka
  • Global Parts Center established in Fukuroi city, Japan and full operations begun
  • Compliance Promotion Committee established


  • Following the recommendation by the Compliance Promotion Committee, governance structure is strengthened
  • "CF Magnesium Diecasting Technology" introduced, and used for the first time in commercial production of a motorcycle rear frame
  • ASTIVO released as Yamaha's first health food product
  • Commencement of manufacturing and sales of motorcycles at Yamaha Motor Philippines, Inc (YMPH) in the Philippines
  • Number of motorcycles produced in Indonesia plants reaches a cumulative total of 10 million units


  • Long-term vision "Frontier 2020" established along with new medium-term management plan as its Phase One
  • Motorcycle manufacturing and marketing joint venture Yamaha Motor Cambodia Co., Ltd. (YMKH) established in Cambodia
  • Motorcycle manufacturing joint venture India Yamaha Motor Private Limited (IYM) established in India with Mitsui & Co., Ltd.
  • Global Training Center established in Indonesia
  • Yamaha Riding Academy training facility for promoting motorcycle riding safety opened in Thailand
  • Yamaha wins MotoGP triple crown of manufacturer, team and rider championships


  • Tsuneji Togami appointed as seventh Yamaha Motor Company president
  • Along with revisions in business result projections, policies of returning to profitability on a consolidated income basis in fiscal 2010 and achieving a consolidated operating income margin of 5% in fiscal 2012 were announced
  • Yamaha Marine Co., Ltd. merged into YMC
  • Use of the new Y.C.A.T. automatic transmission on production mopeds announced
  • Yamaha wins MotoGP triple crown of maker, team and rider championship titles for second year in a row

2010- Moving further with global operations and monozukuri reforms


  • Hiroyuki Yanagi appointed as eighth Yamaha Motor Company president
  • Medium-term management plan with central pillars of structural reform and growth strategies announced
  • Electric commuter model "EC-03" released
  • Withdrew from the Life Science business
  • Yamaha won the MotoGP "triple crown" of manufacturer, team and rider championship titles for third consecutive year
  • Celebrated the 50th anniversary of Yamaha marine operations


  • Iwata South Factory engine assembly line integrated into Iwata Main Factory's MC assembly line
  • New Intelligent Machinery group company established to expand surface mounter sales in Europe and the USA
  • New land acquired near YMC headquaters for expansion of Intelligent Machinery and Smart Power Vehicle bussiness operations
  • Start of increased manufactuaring of Japanese boats to assist Great East Japan Earthquake recovery efforts
  • Collaboration with Toyota Motor Corp. for development of Communications-Linked Next-generation Vehicles to create new mobility society of the future


  • Received government consent to construct new motorcycle factory in southern India
  • Established ASEAN Integrated Development Center to promote globalization of engineering, manufacturing and marketing functions
  • Began OEM supply of electrically power assisted bicycle drive units to European market
  • Established Design Center
  • First meeting of Global Executive Committee held
  • Company founder Genichi Kawakami inducted Japan Automotive Hall of Fame


  • Yamaha Motor Research and Development India Pvt. Ltd.(YMRI) established in India
  • Cumulative Yamaha outboard motor production exceeds 10million units
  • 1st Global Suppliers Conference held
  • New IM company Yamaha Motor IM(Suzhou) Co.,Ltd.(YIMS) established in China
  • Kikugawa Test Course completed in Kikugawa, Shizuoka Prefecture


  • Released first Leaning Multi Wheel (LMW) product, the TRICITY
  • Cumulative automobile engine production surpasses 3 million units
  • Completion and start of operations at new motorcycle factory in Argentina
  • Development of "BLUE CORE" next-generation compact, high-performance engines


Yamaha Motor Jubilo won its first All-Japan Rugby Football Championship

  • Yamaha Motor Jubilo won its first All-Japan Rugby Football Championship
  • Yamaha Motor Pakistan Private Ltd. (YMPK) began operations
  • PT.Yamaha Motor R&D Indonesia (YMRID) began operations
  • Yamaha Motor Ventures and Laboratory Silicon Valley Inc. (YMVSV) established in the U.S.
  • Yamaha Motor MIRAI Co.,Ltd. established in Japan


  • Cumulative production of Yamaha Performance Dampers surpasses 1 million units


  • Yamaha Innovation Center established at Yamaha headquarters in Iwata
  • New Hamamatsu IM Base established in Hamamatsu
  • Secured 500th win in the Road Racing World Championship
  • The CELL HANDLER is launched to provide solutions for the medical field


  • Yoshihiro Hidaka appointed as ninth Yamaha Motor Company president