Yamaha generators use a small engine powered by gasoline and gas cartridges to generate electricity. Models offered include everything from light and compact generators that can be carried around with one hand, to utility generators used as a power source for tools and lighting equipment at construction sites and in other settings. Yamaha Motor also provides inverter-type generators, which can be used as a power source for computers and other precision electronic equipment. These generators are also indispensable as an emergency power source during power outages and in disaster areas.
Background of the Business
Building on its small engine technologies, Yamaha Motor released its first generator model, the ET1250, in 1973.
Current Business and Market Conditions
As needs for generators expand beyond business applications, these products now need to be quieter, easier to operate, and applicable to a broader range of operating environments in addition to offering sufficient durability, reliability, and quality sustained power. Meanwhile, Yamaha Motor is actively developing new 4-stroke and invertertype
models that meet voluntary regulations set by the Japan Land
Engine Manufacturers Association and other strict emissions standards adopted around the world.
Name of company
Yamaha Motor Powered Products Co., Ltd.*
Kakegawa, Shizuoka, Japan
Yamaha Motor Powered Products (Jiangsu) Co., Ltd.*