Sustainable Event Management Award
for YME’s WorldSBK Activities

April, 2024 | YME

There was cause for celebration for Yamaha in WorldSBK at the Circuit de Barcelona-Catalunya beyond the track as Yamaha Motor Europe was awarded ISO 20121 certification for two of its key paddock activities.

The newly-named FIM Yamaha R3 bLU cRU World Cup and Yamaha Racing’s Hospitality operation were granted the certification, which celebrates Yamaha Motor Europe meeting a specified standard for sustainable event management.

Taking into consideration social, economic and environmental impacts, ISO 2021 is a standard which encourages practices which are more ethical, eco-friendly and socially conscious, reducing the environmental impact of events.

Following an audit conducted by the Certification Body TÜV NORD Italia at Round 2 of the FIM Superbike World Championship, both the FIM R3 World Cup and the Yamaha Hospitality Operation, were awarded the prestigious certification.

The ISO 20121 standard identifies how to improve event planning and delivery to become more sustainable by achieving best practice levels of efficiency and performance through defining clear roles and responsibilities for staff, contractors, and suppliers. More effective energy use and waste management are among the other areas considered to reduce the overall environmental impact of the operations at each event.

Paolo Pavesio, Director of Marketing and Motorsport, Yamaha Motor Europe
“Having achieved two important ISO 20121 certifications for sustainable event management at the very first European Superbike World Championship event is something that we as a company are particularly proud of. Thanks to this certification, we have now significantly reduced the environmental impact of our activities while still offering a great experience!”

Ian Wheeler, Yamaha Motor Europe (YME)