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New Organizational Reforms and Personnel Changes

July 14, 2017

IWATA, July 14, 2017 - Yamaha Motor Co., Ltd. announces the following organizational reforms and personnel changes, effective July 15, 2017.

Organizational reforms

1.Technology Center

The organization of the “Technology Center” will be changed to strengthen electric mobility technology and product development functions.


- The electric motorcycle development functions of the “Advanced Mobility Development Division” and the “2nd Development Division, Smart Power Vehicle Business Unit, Vehicle & Solution Business Operations” will be integrated and become the new “EM Development Section” established under the “Technology Center.” In addition, the new “EM Body Development Division” and “Component Technology Division” will be established under the “EM Development Section.”

2.Vehicle & Solution Business Operations

The organization of the “Vehicle & Solution Business Operations” will be changed to optimize the organization of the respective business units and business development sections.

1) Reorganization of the IM Business Unit
The “IM Business Unit” will be reorganized to strengthen the organizational functions of the mounter and robot businesses to suit their expanding scale.


- The new “Surface Mount Technology Section” and “Factory Automation Section” will be established under the “IM Business Unit.”
- The following divisions will have their names changed and be repositioned under the “Surface Mount Technology Section”: The “1st SMT Engineering Division” will become the “Advanced Engineering Division,” the “2nd SMT Engineering Division” will become the “Product Engineering Division,” the “1st SMT Sales & Marketing Division” will become the “Domestic Sales & Marketing Division,” and the “2nd SMT Sales & Marketing Division” will become the “Overseas Sales & Marketing Division.”
- The “Robot Business Division” will be divided into the “Sales & Marketing Division” and the “Engineering Division,” and be repositioned under the “Factory Automation Section.”


2) Name change in the Smart Power Vehicle Business Unit
Due to the transfer of the “2nd Development Division” to the “Technology Center,” the “1st Development Division” will be renamed the “Engineering Division.”


3) Reorganization of the UMS Business Development Section
The “UMS Business Development Section” will be reorganized to improve the quality of procured components.

- Procurement and Quality Assurance functions will be integrated into the new Business Planning & Control Division” established under the “UMS Business Development Section.”

Personnel changes

1.Change in duties of Executive Officers

(Name) (New position) (Current position)
Hirofumi Usui Executive Officer, Senior General Manager of Marine Business Section, Marine Business Operations
Executive Officer, Senior General Manager of Marine Business Section, Marine Business Operations and General Manager of Product Planning Division, Marine Business Section, Marine Business Operations

2.Change in duties of Executive General Manager and Senior General Manager

(Name) (New position) (Current position)
Naoki Hanamura Senior General Manager of NPM Business Section, Technology Center, and General Manager of PM Business Division, NPM Business Section, Technology Center General Manager of PM Business Division, NPM Business Section, Technology Center

Junichi Inami Senior General Manager of EM Development Section, Technology Center and Senior General Manager of Research & Development Section, Technology Center and General Manager of Component Technology Division, Technology Center Senior General Manager of Research & Development Section, Technology Center and General Manager of Advanced Mobility Development Division, Research & Development Section, Technology Center

Tetsuya Inamura Executive Chief General Manager of Overseas Market Development Operation Business Unit and General Manager of Business Promotion Division, Overseas Market Development Operation Business Unit and General Manager of CS Division, Overseas Market Development Operation Business Unit Executive Chief General Manager of Overseas Market Development Operation Business Unit

Hiroyuki Ota Executive Chief General Manager of IM Business Unit, Vehicle & Solution Business Operations and Senior General Manager of Surface Mount Technology Section, IM Business Unit, Vehicle & Solution Business Operations and General Manager of Quality Assurance Division, IM Business Unit, Vehicle & Solution Business

Executive Chief General Manager of IM Business Unit, Vehicle & Solution Business Operations

Hirokatsu Muramatsu Senior General Manager of Factory Automation Section, IM Business Unit, Vehicle & Solution Business Operations

General Manager of Robot Business Division, IM Business Unit, Vehicle & Solution Business Operations

3.Change in duties of General Manager

(Name) (New position) (Current position)
Takao Koya General Manager of EM Body Development Division, EM Development Section, Technology Center

General Manager of 2nd Development Division, Smart Power Vehicle Business Unit, Vehicle & Solution Business Operations

Naoki Yoshimi General Manager of PJ Promotion Division, Cost Innovation Section, PF Model Unit

Yamaha Motor Asian Center Co., Ltd.

Tatsuya Nozaki General Manager of Product Planning Division, Marine Business Section, Marine Business Operations

Manager of Product Planning Division, Marine Business Section, Marine Business Operations

Ryousuke Nakamura General Manager of Advanced Engineering Division, Surface Mount Technology Section, IM Business Unit, Vehicle & Solution Business

General Manager of 1st SMT Engineering Division, IM Business Unit, Vehicle & Solution Business Operations

Masahiro Uchiyama General Manager of Product Engineering Division, Surface Mount Technology Section, IM Business Unit, Vehicle & Solution Business General Manager of 2nd SMT Engineering Division, IM Business Unit, Vehicle & Solution Business Operations

Masanao Fushimi General Manager of Domestic Sales & Marketing Division, Surface Mount Technology Section, IM Business Unit, Vehicle & Solution Business General Manager of 1st SMT Sales & Marketing Division, IM Business Unit, Vehicle & Solution Business Operations

Naofumi Tanaka General Manager of Overseas Sales & Marketing Division, Surface Mount Technology Section, IM Business Unit, Vehicle & Solution Business

General Manager of 2nd SMT Sales & Marketing Division, IM Business Unit, Vehicle & Solution Business Operations

Masaki Yamada General Manager of Sales & Marketing Division, Factory Automation Section, IM Business Unit, Vehicle & Solution Business

Manager of Robot Business Division, IM Business Unit, Vehicle & Solution Business Operations

Yoshiaki Fukukawa General Manager of Engineering Division, Factory Automation Section, IM Business Unit, Vehicle & Solution Business Senior Manager of Robot Business Division, IM Business Unit, Vehicle & Solution Business Operations

Yoshiyuki Matsumoto General Manager of Production Division, IM Business Unit, Vehicle & Solution Business General Manager of Quality Assurance Division, IM Business Unit, Vehicle & Solution Business Operations

Michihiro Oishi General Manager of Business Planning Division, Smart Power Vehicle Business Unit, Vehicle & Solution Business Thai Yamaha Motor Co., Ltd.

Masahiko Hirano General Manager of Development Division, Smart Power Vehicle Business Unit, Vehicle & Solution Business

General Manager of 1st Development Division, Smart Power Vehicle Business Unit, Vehicle & Solution Business Operations

Tetsuya Utsuhashi General Manager of Business Planning & Control Division, UMS Business Development Section General Manager of Business Promotion Division, Overseas Market Development Operation Business Unit and General Manager of CS Division, Overseas Market Development Operation Business Unit

Abbreviations;
- SPV = Smart Power Vehicle
- EM = Electric Mobility
- IM = Inteligent Machinery
- SMT = Surface Mount Technology
- FA = Factory Automation
- UMS = Unmanned System
- NPM = New Personal Mobility
- PM = Personal Mobility
- PF = Platform
- PJ = Project
- ME = Marine Engine
- CS = Customer Service

Main businesses of the group companies referenced above;
- Yamaha Motor Asian Center Co., Ltd.: Development of motorcycles and other products, and promotion of cross-trade and other businesses in Thailand
- Thai Yamaha Motor Co., Ltd.: Manufacture and sales of motorcycles in Thailand

Basic Organization Chart

Organization Chart

New Organization Chart

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