Environmental Conservation Social Contribution Activities
Introducing examples of activities that contribute to environmental preservation in the communities
Launched the “Save the Blue Ocean” ride
YMI (India) launched an initiative called the “Save the Blue Ocean Ride” with Gen-Zers interested in nature preservation in mind. It was started with the cooperation of the NGO Bhumi.
The first "Save the Blue Ocean Ride" was held on August 21, 2022 with 300 volunteers from Bhumi and 350 Yamaha riders enthusiastically cleaning plastic and other litter from the beach. While increasing the youth's interest in Yamaha, the initiative also fulfilled Yamaha's responsibility for sustainability and environmental conservation.